The book is a 27-page guide to entrepreneurial empowerment and self-determination. Titled the METHOD, it serves as a "Transformative Journey to Success," crafted as a motivational workbook for those navigating reentry into society after incarceration, alongside individuals grappling with disabilities, poverty, or systemic discrimination in the job market. Authored by Huey Freeman, whose sincere introductory letter radiates unwavering belief in the reader's potential, reminding them that "change is possible, and I believe in you."
The guide draws from timeless wisdom like Sun Tzu's The Art of War and modern entrepreneurial myths-busting to foster inner alchemy and outer action. Structured across phases like Self-Determination, Relationships and Teamwork, Intuition, Harmony, and Duty, it unfolds over nine months of reflective exercises, from journaling hunches and visualizing business launches to crafting customer personas, building an MVP, and strategizing outreach via "Project 200." Freeman's voice, warm yet relentless, urges journaling as a tool for processing barriers and tracking triumphs, culminating in a bonus blueprint for acquiring 1000 users through no-BS tactics like directory launches and social amplification. This concise yet profound manual isn't just a read, it's a daily ritual for alchemizing hardship into harmonious success, where personal fulfillment meets collective synergy in the pursuit of a thriving business.