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The Credibility Factor: Get Paid More for Showing Up, Standing Out, and Sustaining Your Trustworthiness in Business

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The Credibility Ensure You’re the Trusted Go-To in Your Field
In today’s fast-moving business world, being excellent at what you do isn’t enough. Without credibility, even the most talented professionals can struggle to attract clients, partners, or referrals. The question how do you become the expert everyone trusts—and keeps trusting?
The Credibility Factor is your step-by-step guide to mastering credibility, one of the four essential pillars in the Celix™ 4Cs of Business Series. Written by Oudi Abouchacra, D.C., Amazon best-selling author of Work Your Network with the 4Cs, co-authored with Dr. Ivan Misner, founder of BNI®. Part of the Celix™ 4Cs of Business Series, this book shows you how to combine credibility with competence, clarity, and connectivity to unlock opportunities you never thought possible.
Inside, you’ll discover how Build and sustain your credibility – Understand what credibility really means and why it’s as crucial as skill or experience.Be recognized as trustworthy – Learn actionable strategies to signal your credibility so others see you as believable and reliable.Assess credibility effectively – Evaluate your own credibility and that of others to surround yourself with trusted professionals.Close credibility gaps – Take away practical tools and techniques to fix even the smallest credibility issues that could cost you opportunities.When you consistently show up and stand out in ways that inspire trust, doors open—and stay open. The Credibility Factor gives you the strategies to become the professional everyone recommends, the go-to expert who wins respect, trust, and business.
Are you ready to transform your professional reputation and become the trusted expert everyone turns to? Foreword by Ivan Misner, PhD, founder of BNI® and dubbed the father of modern networking by CNN.

210 pages, Kindle Edition

Published October 24, 2025

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