Business Analytics

by James R. Evans

Business Analytics, "Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.

Genres: Business, Textbooks, Academia

664 pages, Paperback

First published February 1, 2012

About the author

Dr. James Evans is licensed in clinical and school psychology. Following graduation with a bachelor's degree in education, and a tour of duty in the U.S. Army, he taught in a public high school. Later he earned a master's degree in psychology. After working for three years at a state hospital and a county mental health center, he attended Peabody College of Vanderbilt University where he received a Ph.D. degree in psychology. He was on the faculty of the Psychology Department at the University of South Carolina for thirty years, and is retired from that position. He has completed postdoctoral work in neuropsychology at the University of California at San Francisco, the University of Georgia and the Medical College of Georgia. For over thirty years he also has maintained a successful private practice involving working with children and adults in hospital, school, prison, and private office settings. He has expertise in psychological, neuropsychological and psychoeducational assessment, as well as years of experience in psychotherapy and neurotherapy.. He is the author of thirty-five journal articles and five book chapters, and editor or co-editor of eight psychology-related books, including Rhythm in Psychological, Linguistic and Musical Processes, published in 1986. Presently he is self-employed as a psychologist at the Sterlingworth Center in Greenville, SC.

Reviews

[Rae (semi-hiatus) · Rating 3 out of 5]

So I’m still pretty early into this textbook but what I’ve read so far, I like and understand. Will come back to this after my course ends.

[Seth Martin · Rating 2 out of 5]

If you are looking for an Excel how-to manual on how to build decision models look no further; however, if you are looking for a thoughtful and easy to read text...look further. This book is akin to reading a technical manual.

[K. Permyakova · Rating 4 out of 5]

If you’re new to business analytics and want a clear, practical intro, this book is a great choice. It covers the basics well with real-world examples, making it easy to follow. Perfect for beginners who want to understand data without getting overwhelmed!

[Kiran · Rating 5 out of 5]

I need to read this book

[Nasir Ali · Rating 4 out of 5]

Use this book as text book for my MBA class, It is decent in terms of getting me started on the business analytics.

[Bookreadingnarcissist · Rating 1 out of 5]

Waste of time, money, and effort. Don't bother with this nonsense.