Superadaptability: How to Transcend in an Age of Overwhelm

by Max McKeown

In a world of relentless change and complexity, it’s not enough to simply survive—you must learn to thrive. In Superadaptability, Max Mckeown—author of the bestselling The Strategy Book—introduces the transformative RUN Recognise, Understand, Necessary Action to help you transcend the challenges around



• Adapt to cope with uncertainty.

• Embrace change as an opportunity for growth.

• Shape the future on your own terms.



Through vivid storytelling and real-world examples from the world of business, leadership and innovation, Superadaptability reveals how you can strategically harness the power of change to create extraordinary outcomes. The RUN loop empowers you to recognize shifting circumstances, understand their implications, and take the necessary actions to adapt smarter and faster than ever before.



This is your invaluable guide to mastering the art of adaptation and unlocking a future defined by purpose, fulfillment, and success. Don’t just survive the age of overwhelm, embrace it!

871 pages, Kindle Edition

Published November 17, 2025

About the author

Max McKeown is an English writer, consultant, and researcher specialising in innovation strategy, leadership and culture. He has written six influential books and conducts research with Warwick Business School. He is a fellow of the RSA.