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The Laghum Economy: A New Brief For a Healthy Planet
The Laghum Economy
is an entrepreneur s proposal for a liveable planet a call to rethink the rules of the market without abandoning faith in it.
With clarity and hope, this book unpacks the complexity of the sustainability challenge and offers a practical path forward. At the heart is the idea of a Laghum economy – a new form of mixed economy where the free market remains the engine of prosperity, while the state ensures that the rules of the game are sustainable by setting the right incentives. That way, innovation and growth can unfold within planetary boundaries.
The idea of putting a price on nature is not new. What is new is the urgency and the scale required, and the way Stefan Krook demonstrates how it could be implemented.
Stefan Krook is a serial entrepreneur and impact investor from Sweden. He is co-founder of Kivra, a leading Nordic digital mailbox and payments platform, and co-founder of the GoodCause companies, bringing sustainability into the core of its business models. During his work with The Laghum Economy, Krook was appointed Practitioner in Residence at the Stockholm School of Economics.
About the
“Laghum Economy and the growing community around it holds a seed to a prosperous future.” Lisen Schultz, Deputy Director of Stockholm Resilience Centre
“This book sparks the thought and calls for action.” Lars Strannegård, President Stockholm School of Economics
“We must update the rules of the game if we are to stay within planetary boundaries.” Karl-Johan Persson, Chairman H&M Group
“Laghum Economy by Stefan Krook is the most visionary and inspiring, yet deeply pragmatic path I’ve seen to upgrade our economic system to benefit people and planet.” Sara Kappelmark, co-CEO, Norrsken Foundation
“Today’s sustainability efforts are failing to deliver. Laghum Economy provides a clear and pedagogical blueprint for a shift.” Michael Treschow, former Chairman of Unilever, Ericsson, Electrolux and Svenskt Näringsliv
“Laghum Economy gives markets a moral compass.” Dr Gunhild A. Stordalen, co-founder & Executive Chair, EAT Foundation
“A dose of his entrepreneurial fearlessness and ‘how hard can it be?’ spirit is exactly what today’s policy debate needs.” Caroline Berg, CEO Axel Johnson
With clarity and hope, this book unpacks the complexity of the sustainability challenge and offers a practical path forward. At the heart is the idea of a Laghum economy – a new form of mixed economy where the free market remains the engine of prosperity, while the state ensures that the rules of the game are sustainable by setting the right incentives. That way, innovation and growth can unfold within planetary boundaries.
The idea of putting a price on nature is not new. What is new is the urgency and the scale required, and the way Stefan Krook demonstrates how it could be implemented.
Stefan Krook is a serial entrepreneur and impact investor from Sweden. He is co-founder of Kivra, a leading Nordic digital mailbox and payments platform, and co-founder of the GoodCause companies, bringing sustainability into the core of its business models. During his work with The Laghum Economy, Krook was appointed Practitioner in Residence at the Stockholm School of Economics.
About the
“Laghum Economy and the growing community around it holds a seed to a prosperous future.” Lisen Schultz, Deputy Director of Stockholm Resilience Centre
“This book sparks the thought and calls for action.” Lars Strannegård, President Stockholm School of Economics
“We must update the rules of the game if we are to stay within planetary boundaries.” Karl-Johan Persson, Chairman H&M Group
“Laghum Economy by Stefan Krook is the most visionary and inspiring, yet deeply pragmatic path I’ve seen to upgrade our economic system to benefit people and planet.” Sara Kappelmark, co-CEO, Norrsken Foundation
“Today’s sustainability efforts are failing to deliver. Laghum Economy provides a clear and pedagogical blueprint for a shift.” Michael Treschow, former Chairman of Unilever, Ericsson, Electrolux and Svenskt Näringsliv
“Laghum Economy gives markets a moral compass.” Dr Gunhild A. Stordalen, co-founder & Executive Chair, EAT Foundation
“A dose of his entrepreneurial fearlessness and ‘how hard can it be?’ spirit is exactly what today’s policy debate needs.” Caroline Berg, CEO Axel Johnson
117 pages, Kindle Edition
Published November 19, 2025
18 people want to read
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