Why Motivating People Doesn't Work...and What Does, Second Edition: More Breakthroughs for Leading, Energizing, and Engaging

by Susan Fowler, Garry Ridge

316 pages, Paperback

Published September 9, 2025

About the author

Susan Rigetti is an author, screenwriter, and the former technology op-ed editor at The New York Times. She has been named a "Person of the Year" by Time, the Financial Times, and the Webby Awards, and has appeared on Fortune's "40 Under 40" list, Vanity Fair's New Establishment list, Marie Claire's New Guard list, the Bloomberg 50, the Upstart 50, the Recode 100, and more. She is the author of a book on computer programming that has been implemented by companies across Silicon Valley, and the critically acclaimed memoir Whistleblower.

Reviews

[Joffrey Gielen · Rating 3 out of 5]

Interesting read based on interesting research. I would have preferred the actual research to take more center stage alongside the recommendations, but this is a personal desire for which the author cannot be blamed. The book does get a tad repetitive towards the end, still this enhances the central concepts and makes sure that you will know them by heart!