Brighter Impact: The Blueprint for Church Growth Through Digital Marketing and Automation

by Joel Conner

The Greatest Message in the World Doesn't Mean Anything to the Thousands in Your Community Who Haven't Heard It.

You have something your community desperately needs—hope, purpose, authentic community, and life-changing truth. But good intentions don't automatically translate to good results. While people in your area search Google at 2 AM for answers you could provide, your ministry remains invisible. While families scroll through social media looking for connection, they drive past your building every day, unaware of what's inside.

From Million-Dollar Campaigns to Kingdom Impact

After 15+ years helping international airports, famous artists, and countless businesses reach millions and generate millions in revenue, author Joel discovered something that changed the same strategies that fill stadiums and transform brands could revolutionize how ministries connect with their communities.

But here's the while secular businesses invest millions understanding online behavior, most churches approach digital marketing like it's 1995—posting occasionally on Facebook and wondering why their pews stay empty while their community struggles with issues their ministry could address.

This Book Bridges That Gap

Brighter Impact isn't another generic marketing book with religious references sprinkled in. It's a blueprint born from corporate-level expertise and authentic ministry experience—from missionary work in Thailand and Mexico to leading a home fellowship where real community happens around folding chairs and homemade meals.

You'll Discover How

Transform your digital presence from invisible to discoverableLeverage the $10,000 monthly Google Ad Grant most ministries ignoreBuild automated systems that feel authentically personalCreate campaigns that build communities, not just attract crowdsWork within limited budgets using free and low-cost toolsMeasure success by kingdom impact, not vanity metricsPerfect

Pastors watching their communities grow while their congregations shrinkMinistry leaders with powerful missions but invisible online presenceNonprofit directors who know they need digital strategy but don't know where to startChurch planters ready to reach people where they actually are—onlineThe Stakes Are Real

Every day people in your community search for exactly what you offer. They're typing questions into Google that your ministry could answer. They're looking for community while sitting alone in apartments. They're driving past your building, unaware that inside those walls is the hope they've been seeking.

Your mission is too important to remain invisible.

Effective ministry marketing isn't about manipulation or hype—it's about stewardship. Stewarding your message, your resources, and your calling to reach the maximum number of people with life-changing truth.

The fields are white for harvest, but the laborers need better tools. This is your blueprint for making a brighter impact.

105 pages, Kindle Edition

Published November 21, 2025

About the author

Joel Conner is the founder of Embroco, a marketing and design firm in Southwest Florida. He enjoys marketing, writing, surfing, creating art, and enjoys playing music with friends. He and his lovely wife, Stephanie have four amazing children, Elias, Madeline, Gideon, and Azelle. Stephanie is also the primary editor of his books.