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Expected publication May 5, 2026
“Fame is fleeting. Stupidity is forever.”
"Pearl’s personal mythos took on antivaxxer-esque certainty…”
“…before she knew it, she’d become her mother.”
Thank you to NetGalley and Sibylline Press for the advanced copy of Griftopia by Suzy Vitello in exchange for my independent review. (Expected publication date: May 5, 2026.)
Although it’s marketed as multigenerational/domestic fiction, Griftopia reads like a thriller--zippy, twisty, and compulsively readable. Just when I thought I had Vitello’s trajectory pegged, she sprang another reveal. The construction of the Freischin family is so audacious and specific that I kept stopping to think, How in the world did she come up with this? It’s the kind of novel that feels powered by a mischievous “what if?” and then takes that idea to its most outrageous conclusions.
At its core is a deliciously dark question: how is a grifter made? Vitello answers by splitting two orphaned sisters, Pearl and Scarlette, at an early age. After their parents die in a skiing accident, the younger sister, Scarlette, is taken in by her evangelical maternal grandparents,fire-and-brimstone strictness, scarcity, and shame. Pearl, only eight, is placed with her mother’s friend, who it turns out is motivated by the monthly compensation check. Pearl becomes a “free-range” child, raised with minimal boundaries and no consistent safety net.
That unorthodox upbringing makes Pearl fiercely capable: cautious, resourceful, and determined. She earns scholarships, builds a stable life, and becomes a private-school teacher. She also has a college-aged son, Declan, who looks destined for greatness at the start: track star, pre-med track, the whole bright-future package. And then he meets George, a charismatic disruptor with an Etsy shop called “Giftopia,” selling “culturally interesting” trinkets. To Declan she sells a seductive philosophy: there are easier, better, more authentic ways to live than the anxious grind of pre-med.
Meanwhile, Scarlette’s life is unraveling. She’s newly disgraced and divorced after her husband is convicted of embezzlement. Her daughter, Helena, was a tennis phenom until a life-altering injury ended that path, an injury followed by years of resentment, in part because Scarlette micromanaged Helena’s career to the breaking point. When Helena’s young daughter Burkleigh shows savant-level musical talent, Helena turns to social media sponsorships to finance their lives. But when Burkleigh is accused of appropriating Billie Holiday’s voice, the sponsorships evaporate and the family’s income collapses, leaving Helena and Scarlette desperate.
As if that weren’t enough, Pearl is hit with a nightmare scenario: she’s falsely accused of sexual harassment and drug distribution to minors. Pearl, who has always tried to do everything “right”, is completely unprepared for the shock and the speed with which stability can be stripped away. Yet because she’s long been the reliable one, Scarlette’s crisis still lands at Pearl’s feet. With Pearl suddenly jobless and Scarlette and Helena in free fall, the question becomes: what’s a woman to do when decency doesn’t pay…yet everyone still expects you to save them?
This is where Vitello really has fun. She combines George’s instinct for jumping ahead of cultural moments with the women’s escalating desperation, and then turns the plot into a sharp, sometimes jaw-dropping satire of our collective trend-chasing. The book’s own marketing line says it best: “Tradwife scams, pickleball craze, pimping kids for social media content…the Freischins never met a cultural moment they didn’t exploit.” And Vitello doesn’t just name-check these moments--she uses them to skewer the way we can all become “sheep-following” consumers of whatever lifestyle is being sold to us next (of course nutritional supplements earn a well-deserved shout-out in the narrative).
Griftopia is wild, funny, and strangely addictive. The women are eccentric in a way that’s entertaining…until it isn’t, and you realize how thin the line can be between survival, self-delusion, and outright grift. This is a fun read, yes, but it’s also a pointed reminder of how easily we’re all tempted by the promise of an advertised life, in other words, “the grift”.