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War Inc: A Political Satire About Power, Profit, and Conflict
War Inc.
When war is outsourced, victory is measured in clicks, likes and views
What if war was no longer fought for ideology, security, or survival, but for profit, branding, and shareholder value?
Faced with an expensive conflict and a public tired of endless foreign wars, the President of the United States makes a radical decision. Military operations will be outsourced to the private sector. A shadowy consortium of corporations known as The Partnership steps forward with a proposal too efficient, too profitable, and too media-savvy to refuse.
On the tropical island of Gutan, a small detachment of US Marines finds itself caught in the consequences of that decision. Their mission is no longer just about strategy or survival. It is about optics, sponsorship deals, and keeping a global audience entertained as the conflict unfolds live, twenty-four hours a day.
As warfare becomes a fully monetised product, complete with advertising, brand placement, and performance metrics, the line between defence, entertainment, and exploitation begins to blur. Decisions made in boardrooms and TV studios echo violently on the ground, where the cost is paid in blood, not clicks.
War Inc. is a darkly satirical political thriller that explores what happens when the logic of modern business is applied to modern warfare, and asks an uncomfortable if war can be optimised, branded, and streamed, why wouldn’t it be?
When war is outsourced, victory is measured in clicks, likes and views
What if war was no longer fought for ideology, security, or survival, but for profit, branding, and shareholder value?
Faced with an expensive conflict and a public tired of endless foreign wars, the President of the United States makes a radical decision. Military operations will be outsourced to the private sector. A shadowy consortium of corporations known as The Partnership steps forward with a proposal too efficient, too profitable, and too media-savvy to refuse.
On the tropical island of Gutan, a small detachment of US Marines finds itself caught in the consequences of that decision. Their mission is no longer just about strategy or survival. It is about optics, sponsorship deals, and keeping a global audience entertained as the conflict unfolds live, twenty-four hours a day.
As warfare becomes a fully monetised product, complete with advertising, brand placement, and performance metrics, the line between defence, entertainment, and exploitation begins to blur. Decisions made in boardrooms and TV studios echo violently on the ground, where the cost is paid in blood, not clicks.
War Inc. is a darkly satirical political thriller that explores what happens when the logic of modern business is applied to modern warfare, and asks an uncomfortable if war can be optimised, branded, and streamed, why wouldn’t it be?
471 pages, Kindle Edition
Published December 10, 2025
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About the author
Russ Barr
3 booksRuss Barr is a British author and tech executive who spends his days running software businesses and his nights writing about the messy, brilliant, and occasionally ridiculous nature of people. After years of boardrooms and business reviews, he found that fiction offered a better outlet for exploring truth.just with more explosions and fewer PowerPoint slides. He self-published his first short story, Crybully, and is currently putting the finishing touches on his debut novel, War inc. Both blend sharp observation with a dose of wit and a healthy disregard for the ordinary. When he’s not writing or wrestling with deadlines, Russ can usually be found cycling the backroads of Devon, drinking an unapologetically strong cup of tea, or trying to convince himself that editing counts as progress.
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