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EVM: THE 4TH VALUATION REVOLUTION: HOW ECONOMIC VALUE METRICS TRANSFORM BUSINESS WEALTH, STRATEGIC DEALMAKING AND EXIT SUCCESS
Business valuation is broken.
For decades, owners, advisors, and buyers have relied on valuation methods that were never designed to measure how modern businesses actually create value. EBITDA multiples, discounted cash flow, and market comps reduce complex enterprises to accounting shortcuts—ignoring strategic value, mispricing risk, and systematically undervaluing the very businesses that should command premiums.
The 4th Valuation Revolution introduces a new category of valuation—one built for the realities of 21st-century business.
Economic Value Metrics (EVM™) moves beyond financial statements to measure what buyers truly pay revenue durability, gross profit power, customer economics, systems, workforce depth, strategic positioning, synergy, and replacement cost. Instead of anchoring value to backward-looking averages, EVM explains why businesses are worth what they are—and how that value can be increased.
This book
Why EBITDA became dominant—and why it was never meant to value businesses
How traditional valuation models ignore up to 80% of enterprise value
Why two companies with identical financials can have dramatically different true value
How strategic buyers think—and why private equity often underpays
The four pillars that determine enterprise value in every industry
The ten economic metrics that explain valuation gaps before negotiations begin
More than a pricing tool, EVM is a management and decision framework. It allows owners to diagnose value leaks, prioritize improvements that matter, and track enterprise value over time—long before an exit is on the table.
For advisors, EVM provides a defensible, repeatable, and auditable valuation methodology that elevates conversations from opinion to economics. For business owners, it offers clarity, leverage, and a roadmap to premium outcomes.
This is not a refinement of old models.
It is the end of EBITDA as the center of valuation—and the beginning of a new standard.
For decades, owners, advisors, and buyers have relied on valuation methods that were never designed to measure how modern businesses actually create value. EBITDA multiples, discounted cash flow, and market comps reduce complex enterprises to accounting shortcuts—ignoring strategic value, mispricing risk, and systematically undervaluing the very businesses that should command premiums.
The 4th Valuation Revolution introduces a new category of valuation—one built for the realities of 21st-century business.
Economic Value Metrics (EVM™) moves beyond financial statements to measure what buyers truly pay revenue durability, gross profit power, customer economics, systems, workforce depth, strategic positioning, synergy, and replacement cost. Instead of anchoring value to backward-looking averages, EVM explains why businesses are worth what they are—and how that value can be increased.
This book
Why EBITDA became dominant—and why it was never meant to value businesses
How traditional valuation models ignore up to 80% of enterprise value
Why two companies with identical financials can have dramatically different true value
How strategic buyers think—and why private equity often underpays
The four pillars that determine enterprise value in every industry
The ten economic metrics that explain valuation gaps before negotiations begin
More than a pricing tool, EVM is a management and decision framework. It allows owners to diagnose value leaks, prioritize improvements that matter, and track enterprise value over time—long before an exit is on the table.
For advisors, EVM provides a defensible, repeatable, and auditable valuation methodology that elevates conversations from opinion to economics. For business owners, it offers clarity, leverage, and a roadmap to premium outcomes.
This is not a refinement of old models.
It is the end of EBITDA as the center of valuation—and the beginning of a new standard.
345 pages, Kindle Edition
Published December 19, 2025
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