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The Elevator Is Not the Problem:: The Lost Art of Saying One Clear Thing
Most elevator pitches fail for one simple they try to explain everything instead of saying one clear thing.
The Elevator Is Not the cuts through decades of noisy advice about pitching, persuasion, and personal branding to reveal a quieter truth. The best pitches don’t impress. They orient. They reduce confusion, calm the listener’s brain, and create instant clarity about what matters.
Blending behavioral science, social psychology, and real-world classroom wisdom, Mark “Dr. Maddog” Donnelly offers a practical, humane approach to crafting elevator pitches that actually work. With dry humor and hard-earned perspective, the book shows why decisions happen before explanations, why clarity beats cleverness, and why saying less is often the most confident move you can make.
This is not a book of tricks or templates. It is a guide to respecting attention, structuring meaning, and learning when to stop talking. Along the way, readers will discover that the elevator pitch is not just a networking tool, but a mindset that improves meetings, emails, leadership communication, and strategy itself.
Ideal for professionals, educators, founders, consultants, nonprofit leaders, and anyone tired of sounding busy instead of being understood.
The Elevator Is Not the cuts through decades of noisy advice about pitching, persuasion, and personal branding to reveal a quieter truth. The best pitches don’t impress. They orient. They reduce confusion, calm the listener’s brain, and create instant clarity about what matters.
Blending behavioral science, social psychology, and real-world classroom wisdom, Mark “Dr. Maddog” Donnelly offers a practical, humane approach to crafting elevator pitches that actually work. With dry humor and hard-earned perspective, the book shows why decisions happen before explanations, why clarity beats cleverness, and why saying less is often the most confident move you can make.
This is not a book of tricks or templates. It is a guide to respecting attention, structuring meaning, and learning when to stop talking. Along the way, readers will discover that the elevator pitch is not just a networking tool, but a mindset that improves meetings, emails, leadership communication, and strategy itself.
Ideal for professionals, educators, founders, consultants, nonprofit leaders, and anyone tired of sounding busy instead of being understood.
37 pages, Kindle Edition
Published January 10, 2026
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