3 "quick, fun read" stars
Oh goodness! This hero, just kept digging himself into a hole just so he could woo the heroine. His true nature, and business, was crass; add that with the potty mouth that he couldn't keep under wraps, then you have a man way too seedy/jaded for the innocent and down-to-earth heroine.
However, I enjoyed the first impression antics and crazy misunderstandings made by both the hero and heroine(comical), and though this was pure fluff, the romance was there in how they meet, how they continued to get on, and how the hero ends up doing a morality check just because he wanted the heroine to be proud of him.
So humor and "doing the right thing" were two things that made this romance quick, sweet, not too cheesy, and weirdly steamy (the hero's dirty talk, and ultimately, most of the sexy talk, seemed obtuse).
Characterization is passable because of the voice in the PoV created in the hero and the heroine, but expect "cute," not deep.
Happy reading.