Managing Creativity and Innovation

Harvard Business Essentials

by Harvard Business Review (Compiler)

Packed with practical information designed for business readers and managers at all levels, this essential volume offers insights on managing creativity in groups, developing creative conflict, and using technology to help foster innovation.

Genres: Business, Management

192 pages, Paperback

First published July 1, 2003

Reviews

[Emma Llama · Rating 5 out of 5]

super good book on how organisations can shift from merely aspiring to innovate to actually managing innovation. the book challenges the notion that creativity is a rare spark, instead framing innovation as a disciplined process enabled by structures such as skunkworks, empathic design and lead-user insights. my key takeaway is that the real obstacle isn’t a shortage of ideas, but the absence of routines that sustain them. the strategies are practical and leave you feeling motivated to put them into action.

[Ashiish V Patil · Rating 3 out of 5]

Some great practical tools on the whole process and chain if managing, breeding, nurturing creativity besides helping evaluate, monitor it. Adds science to art. Good reference book as well.

[Marcus Goncalves · Rating 5 out of 5]

This is an old book (2003), but still very resourceful in allowing graduate students and professionals to easily integrate elements from many business disciplines.