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The 20Time Project: How educators and parents can launch Google’s formula for future-ready innovation

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To help inspire innovation and creativity, Google offers employees 20% of their time to work on a project of their choosing. Teachers who offer the same to their students can meet learning goals while creating powerful experiences that lead to increased motivation, creativity, and divergent critical thinking. This book illustrates how to develop a 20time program in middle and high schools across curricula, how to effectively communicate the rationale of the program to administrators, parents, and students, and how to execute the program so students are able to manage their time effectively for a successful final project. Praise for The 20time Project “A compelling roadmap for motivating student innovation and complex problem solving.” —Daniel H. Pink, author of Drive and A Whole New Mind “Kevin has his finger on the pulse of how technology is reshaping education and inspires thousands of other teachers to nurture a culture of curiosity and creativity.” —Andrew McGonnigle, general manager of TheGooru.com “An illuminating example of how an educational paradigm shift can happen in the classroom and how one creative and entrepreneurial teacher can transform educational experiences. A great read and practical guide for all teachers who aspire for a new type of education for their students.” —Yong Zhao, Ph.D., author of World Class Educating Creative and Entrepreneurial Students “In our rapidly changing world, it has become a moral imperative to help students become passionate lifelong learners, help them ‘learn how to learn,’ and empower them to change the world as they go. In my experience, 20time is the most effective way to do this. Kevin has been instrumental in inspiring educators from around the world to incorporate 20time in their classroom.” —Oliver Schinkten, creator of AssistEd Shift “Kevin challenges educators to give students more freedom in planning their own time. This creates a classroom culture of independence, discovery and creativity, and challenges young people to think critically about how they can effect change in the world.” —Cristin Frodella, Google for Education & creator of Google Science Fair

153 pages, Kindle Edition

First published January 6, 2015

21 people are currently reading
128 people want to read

About the author

Kevin Brookhouser

4 books4 followers

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Displaying 1 - 17 of 17 reviews
Profile Image for Kara Babcock.
2,106 reviews1,580 followers
May 22, 2015
I won this book as a door prize at a conference. Aside from being the only door prize I’ve won to date, it’s also the best door prize I’ve ever won, because, hey, free book. You could not have picked a better person to give a free book to. Loves me the books, especially the free ones.

The conference, incidentally, was SELNO, the “Symposium for e-Learning in Northern Ontario,” and it was my favourite of the few conferences I’ve been to lately, mostly because I didn’t have to travel. And then I won a door prize. So basically, the best conference ever.

The idea behind The 20time Project is simple: give students 20% time, much like Google does (or did—there is some debate as to whether it still exists, but that’s beside the point here), to devote to a project of their own making. In essence, Kevin Brookhouser wants us to take project-based learning and hulk it out into audience-centred, student-led, project-based learning. And he makes it sound like a really cool idea.

Brookhouser starts off saying all the right things, and more importantly, he gets right to the point. “What happens when there’s no formula to learn?” he asks, highlighting that we need to encourage creativity in students if we expect them to solve what he calls the world’s “wicked problems.” I’m inclined to agree—here’s Ken Robinson outlining the reasons our industrialized education model is not good for creativity (and why creativity is a desirable trait). I have to admit I’m not sure how persuasive Brookhouser would be for someone who doesn’t already share this crucial perspective. If you’re still stuck in the “students go in, students learn formula, students go out into workforce” mentality, then … well, the book isn’t for you.

The 20time Project emphasizes that the fundamental constant in education in this century must be change. I can relate to that.

In my professional year, a teacher came to speak to one of my classes. He told us that if, after teaching for two years, we don’t look back in horror at what we were like when we started out, then we’re doing it wrong. Well, I went to England right after graduating, and I taught for two years … and he was absolutely right. Oh, I was competent. But competent really isn’t enough. There’s nothing wrong with being competent starting out, because there’s no way to know any better—professional year certainly can’t teach you the best ways to teach, only show you some ropes.

Those two years completely altered my perspectives on teaching, as I’m sure the next two years will. And the next two, and hopefully the two more after that—you see the pattern here? If you’re doing it right, then you’ll never stop learning, never stop changing your praxis. How do we expect our students to see the value in learning if we don’t?

Related to the necessity of creativity, Brookhouser also makes a point I firmly believe is important: “Our classrooms can be refuges of creativity, giving students a safe place to experiment…” He goes on in a similar fashion about setting students up to fail. I can’t agree more. It breaks my heart to see a student refuse to tackle a math problem because they fear getting it wrong. My response when they get it wrong? “Brilliant! Let’s take a look at what you tried.”

Failure happens. It happens a lot in real life. We can’t always succeed. So we need our students to be resilient. And we need them to know that failure can be OK, because you can learn from your mistakes as well as your successes.

Hence Brookhouser’s concept of the 20time project: it gives students a chance to be independent (something we claim we want our children to be) and to make mistakes, as well as to succeed. He emphasizes how it’s all about connecting students (safely) to the outside world and to other people; the projects have to be some kind of service to others, not just something for the students themselves. Ultimately, are these not all commendable goals, and ostensibly why we do what we do?

So that’s the first part of The 20time Project. Then Brookhouser actually outlines what a 20time project setup looks like for students and teachers. He lays out everything, from how to get parents on board to how he manages to assess students, as well as what to do when (not if, when) things start going wrong.

I won’t go into much more detail here. Read the book, or at the very least, check out the companion website. The major takeaway: despite the book’s subtitle, there is no successful formula to follow here. (No formula, eh? Where does that sound familiar…?) Brookhouser shares a general plan, and gives a lot of pertinent advice based on his experience running 20time over the years, but ultimately you’ll need to tailor it to your situation. I find that inspiring more than daunting. Much of the book is devoted to the 20time projects Brookhouser launched in his English classes. He mentions how 20time can apply in other disciplines, and I’m definitely not disputing that. But the challenges teachers of other subjects might face will always be slightly different.

Fortunately, The 20time Project is the tip of the iceberg in that record. This is the 21st century. Books are still relevant, but they aren’t the end of the line; Brookhouser includes an appendix with links to other websites relevant to aspirational 20time teachers.

At the moment, of course, I’m not actually in a classroom. And I’m not going to claim I’ll implement 20time the moment I set foot in the classroom again—that’d be unrealistic. But the type of learning promoted by 20time is exactly what I want to encourage in my classroom of the future, and The 20time Project lays out a path to get there so clearly that I’m much more confident it can be done. So I hope one day I’ll be launching some 20time projects in my classroom; until I do, I’ll look for the opportunity to apply many of the components behind 20time as I seek to make wicked learning spaces that help students tackle wicked problems.

Creative Commons BY-NC License
Profile Image for Amy (amyrose.reads).
289 reviews20 followers
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September 7, 2025
Just like my Honors English 2 teacher, I will be doing a 20% project with my Honors English 2 students. Some of the trauma has to be passed on.
Profile Image for Douglass Gaking.
448 reviews1,707 followers
November 6, 2018
I needed a project for my Intro to Entrepreneurship class. It is difficult to set up a project where the expectations are clear, but the students get to explore their passions creatively and get results. The #20time format gets it done. This book has everything I needed to get it organized so that the students could produce a good product. It is a quick read full of great ideas for setting students up for success. The appendices and the online resources include templates you can use and adapt to fit your needs. I was able to read this in July and start the projects with my students. We are now 3 months in, and everything is going as planned!
Profile Image for Dan S.
50 reviews1 follower
July 18, 2018
Kevin gives us just the right amount of information in a clear and engaging way. I also appreciate all the links to additional resources--and I'm finding a wealth of helpful docs, videos, and blogs at his website, 20Time.org.
611 reviews2 followers
August 8, 2017
Quick, to-the-point guide for implementing a 20time project in your classroom, along with resources and most importantly, all the reasons why you should.
Profile Image for John F Garrett.
24 reviews1 follower
April 17, 2018
Great book for teachers looking to motivate kids to it only learn but apply their learning.
Profile Image for Meg.
11 reviews1 follower
April 16, 2020
Thought-provoking. Inspiration included, as well as practical ideas for classroom implementation.
Profile Image for Travis.
Author 6 books27 followers
January 4, 2025
A good overview of how to set up the 20Time project in your classroom.

And pretty good at helping to avoid some possible stumbling blocks.
Profile Image for Elizabeth Ward.
18 reviews1 follower
December 29, 2016
I found out about this book via Twitter, and it changed the way I taught my classes. He also has a great website with accessible documents to help first time 20time teachers. We are halfway through my first year doing 20time projects, and I am in awe of what some of my kids are doing. The real test will come in May when they present and tell us what they learned from working on the year-long projects.
Profile Image for Meg.
112 reviews
January 29, 2015
In 20time, Brookhouser offers a rationale for project-based learning, and he thoroughly outlines a path for readers to implement their own version of the program. For educators and leaders who are interested in pushing young people to new levels of achievement and tapping into intrinsic motivation, this succinct book is indispensable.
Profile Image for Joy Kirr.
1,273 reviews155 followers
February 4, 2015
So glad I backed Kevin Brookhouser's book. The 20time Project is simple, concise, and invigorating. I'm in my third full year of implementing Genius Hour, and I've still got so much to learn. Kevin reinforced many ideas I've been playing with, and now has me determined to ask even more of my students. Want to start student-driven learning? Get this one and jump in!
125 reviews2 followers
August 5, 2015
Fantastic book, this book really opened my eyes to how we learn and the problems we create as teachers that make learning boring and mundane within our classrooms. This book has started me on a journey that I hope never ends. Trying to find ways to engage my students and make them want to seek knowledge.
Profile Image for Garreth Heidt.
21 reviews1 follower
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August 25, 2016
Without this book, my 20Time projects would never have gotten off the ground and my students would be the worse for it. Practical, important. Any teacher looking for help getting started with 20Time/Genius hour at the HS level needs this book.
6 reviews4 followers
August 4, 2015
A book with a great idea for the classroom and for personal challenges
618 reviews
December 3, 2016
Good overall review of this project. Kevin does a good job first showing his failures, and letting you see how to successfully implement this project.
Displaying 1 - 17 of 17 reviews

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