Providing comprehensive treatment of the many facts of cognitive psychology, this edition is updated and revised, and includes the latest developments in the field - with a new chapter on neuroscience - enhanced with a variety of learning aids, including student projects.
Mark Henry Ashcraft is an American academic and the chair of the Department of Psychology at the University of Nevada Las Vegas. He received his PhD in cognitive psychology from the University of Kansas in 1975.
Mark Ashcraft investigates issues in mathematical cognition, asking questions such as "What do people know about numbers, arithmetic, and math?" and "How do we learn math?" His research examines the mental processes that people use to solve math problems, from answering basic facts (e. g., 2 + 3 = ?) to more complex problems that include procedures such as carrying or borrowing (e. g., 231 - 178 = ?). To examine the development of these skills and abilities, his research includes school-age children, adolescents, and adults. A second, related area of his research investigates how math skills and attitudes influence those mental processes. Specifically, he examines the influence of motivation, experience, and anxiety on math performance (e. g., Do math anxious individuals not learn as efficiently, or are their difficulties limited to performance situations?). In addition to these topics, another research interest of Dr. Ashcraft is in the area of federal regulation of human subjects research