Prolific: The Art & Science of Collecting, Creating and Communicating Your Ideas

by Scott Ginsberg

How do you stay inspired when your job is to inspire others? When your work demands a consistent volume of idea creation, originality of voice is difficult to sustain over time. But what if you could create a unique inspiration pool that nobody else could replicate? What if you could build a system of rituals, practices and environments so new ideas flow as a natural consequence of your life? What if you could leverage identity and technology to establish a unique creative voice and a robust body of work? You would be become prolific. That’s the adjective people have always used to describe me. Prolific. Imagine The Artist’s Way meets Getting Things Done meets Behind the Music. That’s the best way to describe the book you’re about to read. And my goal is that this informative, engaging and inspiring program changes the way you think about the way you think. It’s more than just a collection of exercises; it’s a rubric for operable behaviors at all stages and levels of the creative process. Here’s what will you learn in this program: How to eliminate creative blocks for life with daily routines, rituals, postures and disciplines. How to create rigor around your intellectual property and knowledge management with and infrastructure and machinery to help kick things out. How to build a personalized content management system for capturing, cataloguing and communicating your thoughts and feelings. How to more fully flesh out your thoughts and messages for maximum impact. How to strategically publish and position your body of work as a crafter of compelling content. How to rewrite your creative vocabulary with a new lexicon of working. It’s the art and science of collecting, creating and communicating your ideas. Let’s get prolific.

186 pages, Kindle Edition

First published February 4, 2015

Reviews

[Steve Weber · Rating 5 out of 5]

'Prolific' is part philosophy and part how-to. Having read Ginsberg's blog regularly since 2010 I was familiar with many of the ideas. But having them all assembled into a 'how-to' book for an artist was valuable. If you're a writer, speaker, photographer, videographer, or any freelancer who fancies himself an artist then this is a book for you.

Prolific is a blueprint for a creator to become prolific in creating their art - lots of it - a lifetime of art!.

The book broken into three parts: Inspiration; Organization; and Executiont I appreciate that the author regularly give examples of 'how' while leaving open the possibility for individualism. Multiple times I found myself saying, "I have to adopt this idea into my own creative process.

Pressfield's 'The War of Art' gave a 10,000 foot view of what it means to be an artist ... Ginsberg's 'Prolific' takes those same ideas down to ground level. If you're serious about spending the rest of your life creating, then you want read this book.

[Don Holliday · Rating 5 out of 5]

I'm a longtime fan and fanatic of "The Name Tagged One" and frequent-asker of questions regarding the author's ability to generate the massive amounts of (QUALITY and ENGAGING) content in so many different formats (text, song, film, art, etc.)

Scott has always been generous in sharing glimpses of his creative process (have you seen the videos in his YouTube channel that demonstrate his writing process via time-lapse video?), but for the first time ever he's turned his critical eye on himself and his content creation process to map it out into layered lessons so the rest of us mere mortals can follow along.

Scott's insights begin on the very first page and pull you through section after section; building ideas upon ideas and actions upon actions -- increasing the reader's ability and understanding in order to foster their own personal prolificacy.