Don't let your LinkedIn Profile go to waste. It can serve as an incredible lead magnet and conversion tool for you and your business, if you take the time to optimize it.
Here, Author and Social Media Consultant Mike Allton provides his extensive recommendations on optimizing your LinkedIn profile, all within the convenient Kindle format.
This edition includes over 20 tips and recommendations, complete with screenshots, as well as suggestions from LinkedIn Experts, and a special message from Mike.
Mike Allton is an award-winning blogger, speaker, and author at The Social Media Hat & Blogging Brute, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. He teaches an holistic approach to using content, social media, email marketing and search engine marketing to drive traffic, generate leads, and convert those leads into sales.
Since 2012, Mike has excelled at helping his community understand the nuance and best practices involved in utilizing social platforms, leveraging social media management tools, and creating 10X content. He has established a reputation for being able to explain complex tools or topics in easy to understand ways, all while bringing a necessary sense of overall brand strategy and business purpose.
When he isn’t writing yet another blog post, Mike also serves as the Brand Evangelist at Agorapulse where he strengthens relationships with social media educators, influencers and agencies.
Agorapulse is a robust social media management tool favored by agencies and social media influencers around the world. Featuring support for all major platforms and a host of scheduling options, Agorapulse is designed to help managers save time. The reports are extensive and easy to export, and the streamlined monitoring allows users to quickly respond to messages and get to Social Media Inbox Zero.
Allton is also the co-author of The Ultimate Guide to Social Media Marketing alongside Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow, available wherever books are sold.