Why Is Your Name Upside Down?: Stories From a Life in Advertising

by David Oakley

Don't do things that people will remember. Do things that people will never forget. Like eating a fishing worm to make a point. Why is Your Name Upside Down? is a collection of hilariously entertaining stories from award-winning creative director David Oakley's adventures in advertising. For over 25 years, David has been creating provocative brand stories and experiences that people want to share. From starting his own agency with the biggest presidential campaign blunder in history to smashing a car with a giant muffin, David's stories are a rollicking good read. These stories go well beyond advice to the young advertising professional. Even people who hate advertising will love learning how to make peace with the "Celine Dion curse," how a Ping-Pong table bought from a drug dealer can cure your writer's block, and how to deal with a celebrity spokesman who insists on destroying your client's product. If for nothing else, you should read Why is Your Name Upside Down? just to find out why Oakley is upside down.

288 pages, Kindle Edition

First published February 2, 2015

About the author

DAVID OAKLEY has been telling brand stories at BooneOakley for years. He has won many prestigious honors, including the Kaopectate Award in the eighth grade for having diarrhea of the mouth. His first book, Why Is Your Name Upside Down?, is full of stories from his life in advertising. Despite this, he was recently inducted into the North Carolina Advertising Hall of Fame. He lives with his wife, Claire, and their dog, Walter, in Charlotte, where they raised Sydney and Lucas. He loves his family very much and hopes they still love him after reading his latest book, Nobody Eats Parsley.

Reviews

[Jason · Rating 4 out of 5]

This is a series of stories with a few lessons, vs picking out lessons and telling stories. It's more in the vein of biography than 'Ogilvy on Advertsing'. Since Oakley is from Charlotte, and went to UNC all of the familiar scenes and places were especially enjoyable. His sense of humor might not be for everyone in this day and time, but the writing was light and the book has excellent pacing.

[Boycottbooneoakley · Rating 1 out of 5]

The trials and tribulations of an adult desperate for people to pay attention so more people will pay more attention. An irreverently and senselessly joyful Faustian dumpster fire

[Mike Burch · Rating 5 out of 5]

A great read! And if your not careful, you might just learn something

David Oakley is a great story teller. He's had are arable career which he brings to life with his gift for sharing a tale. I laughed a lot and even teared up a few times. Highly recommended.