The Oz Method: Psychological Secrets of Influence for Sales, Leadership, and Life

by Collin Henderson

What if mastering influence was as simple as following the Yellow Brick Road? In The Oz Method, international sales trainer, keynote speaker, and “edu-tainer” Collin Henderson transforms one of the world’s most familiar stories—The Wizard of Oz—into a powerful roadmap for leadership, sales, and personal influence. Kansas represents the old outdated, black-and-white selling rooted in features, facts, and fear. Oz represents a brighter, more human approach where empathy, storytelling, and courage lead the way. Through a vivid framework built on the journey of Dorothy and her companions, Henderson shows you how to step out of Kansas and into a modern, psychology-driven model of influence that works in today’s competitive, noisy world. Inside, you’ll learn how Build trust and connection by leading with empathy and curiosity Use storytelling to make your ideas stick and inspire action Apply the 6 Es of edutainment to capture and keep attention Develop courage and vulnerability to deepen client and team relationships Create simple, repeatable habits that consistently drive results Blending behavioral science, mindset training, and real-world strategies, Henderson delivers a premium reading experience packed with frameworks, visuals, and interactive exercises. This is not another dry sales manual—it’s a journey designed to be explored, marked up, and put into practice. Whether you’re a new seller, a leader guiding a team, or an experienced professional ready to reimagine influence, The Oz Method equips you with the mindset and tools to succeed without manipulation, pressure, or gimmicks. Step out of Kansas. Follow your Yellow Brick Road. And discover the psychology of influence that will transform the way you sell, lead, and live.

Kindle Edition

Expected publication July 21, 2026

About the author

Collin's interest in writing started when he was young with books such as Goosebumps and since then, he hasn't looked back. Those early days have affected his preferences and interests, as he now writers about the weird, the dark, the funny, and sometimes a combination of the three.

He is the author of two books: the first is a crime novella called Lemon Sting and the second is a short horror story collection called Silence Under Screams. His short fiction and poetry have also been published in literary magazines such as the Great Lake Review and Sweater Weather Magazine.

He is currently at work on three novels. The first is a coming of age horror drama titled The Reaper is Dead, about three teenagers who uncover the dark side of their hometown. The second is tentatively titled Encroachment, a horror fantasy about a young woman trying to save the world from an overwhelming and malicious supernatural force. The third is a piece of dystopian/ bizarro/ splatterpunk/ horror/ comedy called Razor Wire Rey Saves The Day about a man and his girlfriend getting trapped in an apartment building filled with mutated science experiments.