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FLOAT ABOVE IT: The Cleveland Floaters Part One
Most books about building something are written after it worked. This one was written before he knew.
Jim Kukral, the Admiral, is a lifelong Clevelander who walked away from a career in front of a screen to build something real that makes people feel joy. Cleveland Floaters is an immersive theatrical experience on the Cuyahoga River. Part comedy. Part ceremony. Part something nobody has a word for yet. It ends at sunset, with a moment on the water that people try to describe and can't.
This is the book he wrote from the middle of it. Before ticket sales. Before the verdict from Cleveland customers. Before anyone could tell him he was right, or wrong.
In the tradition of Shoe Dog, this is a founder's story told with the honesty that's only possible when the outcome is still genuinely unknown.
Part Two comes after the season. After the worries hit the water. Stay tuned, Cleveland.
Jim Kukral, the Admiral, is a lifelong Clevelander who walked away from a career in front of a screen to build something real that makes people feel joy. Cleveland Floaters is an immersive theatrical experience on the Cuyahoga River. Part comedy. Part ceremony. Part something nobody has a word for yet. It ends at sunset, with a moment on the water that people try to describe and can't.
This is the book he wrote from the middle of it. Before ticket sales. Before the verdict from Cleveland customers. Before anyone could tell him he was right, or wrong.
In the tradition of Shoe Dog, this is a founder's story told with the honesty that's only possible when the outcome is still genuinely unknown.
Part Two comes after the season. After the worries hit the water. Stay tuned, Cleveland.
94 pages, Kindle Edition
Published April 22, 2026
About the author
Jim Kukral
17 books20 followersJim Kukral is recognized as an expert in online marketing and branding. He delivers insightful and entertaining content to growth-oriented organizations on attention-getting marketing, creative branding and understanding how customers think, react and most importantly, buy.
Jim is…
* One of the top experts (24+ years) in creative marketing and Web business building
* A ten-time author of books on marketing, entrepreneurship, motivation and publishing
* An adjunct professor (10+ years) for The University of San Francisco’s Internet Marketing Online Program
* An award winning blogger and producer of popular content that has been featured in The Wall Street Journal, The New York Times, USA Today, Brandweek, BusinessWeek, Entrepreneur.com, Huffington Post, Forbes, Inc. and more
* A well accomplished business owner who started and sold two online marketing agencies with hundreds of employees
* A rehabilitated politician who won his first election by a landslide, then lost his last election by 35 votes
* A dynamic keynote speaker on creative marketing, that delivers a “gentle kick to the brain” message that leaves guests with pages of notes to take back to the office to implement
* A father of two and happily married (21-years) husband who likes to go fishing in his spare time
With a passion for speaking and teaching, Jim travels around the world to teach brands and business owners on how they can apply his UNSKIPPABLE method to their marketing and brand mission to generate positive ROI-based outcomes and purposely attract lifetime customers.
Jim is…
* One of the top experts (24+ years) in creative marketing and Web business building
* A ten-time author of books on marketing, entrepreneurship, motivation and publishing
* An adjunct professor (10+ years) for The University of San Francisco’s Internet Marketing Online Program
* An award winning blogger and producer of popular content that has been featured in The Wall Street Journal, The New York Times, USA Today, Brandweek, BusinessWeek, Entrepreneur.com, Huffington Post, Forbes, Inc. and more
* A well accomplished business owner who started and sold two online marketing agencies with hundreds of employees
* A rehabilitated politician who won his first election by a landslide, then lost his last election by 35 votes
* A dynamic keynote speaker on creative marketing, that delivers a “gentle kick to the brain” message that leaves guests with pages of notes to take back to the office to implement
* A father of two and happily married (21-years) husband who likes to go fishing in his spare time
With a passion for speaking and teaching, Jim travels around the world to teach brands and business owners on how they can apply his UNSKIPPABLE method to their marketing and brand mission to generate positive ROI-based outcomes and purposely attract lifetime customers.
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July 18, 2026
FLOAT ABOVE IT offers a refreshingly honest and unconventional look at entrepreneurship in progress rather than success in hindsight. Jim Kukral captures the excitement, uncertainty, and creativity involved in building a one of a kind experience, inviting readers into the journey before the outcome is known.
His candid storytelling, humor, and willingness to embrace vulnerability make this an engaging read for entrepreneurs, creatives, and dreamers who understand that the most meaningful ventures often begin with courage rather than certainty.
His candid storytelling, humor, and willingness to embrace vulnerability make this an engaging read for entrepreneurs, creatives, and dreamers who understand that the most meaningful ventures often begin with courage rather than certainty.
Displaying 1 - 1 of 1 review