For a book originally published in 1972, 100 to 1 in the Stock Market retains much of its value today, more than 50 years later. Written from the perspective of an experienced investment practitioner, this classic text is not about getting rich quickly, but rather about the steady path to wealth through the power of compounding, with many pearls of wisdom sprinkled along the way. The author emphasizes the importance of investing in the best ideas at reasonable price -- which, to me, most reliably means companies involved in new industries/processes/discoveries with high ROIC -- and holding on to those investments. Phelps provides a categorization of 100-baggers on p. 177-9 for those looking for a quick overview.
- "1. Stay with your most successful stock investments as long as the companies are increasing their earnings. 2. Never forget that people whose self-interest is diametrically opposed to your own are trying to persuade you to act every day. Who is talking often means more than what is said." p. 7
- "The art of speculation in one sense is the ability to recognize when a seeming risk is not a real risk or when a real risk is not nearly as great as the stock market anticipates." p. 86
- "One of the most persistent illusions of the business of investing is that information is all you need to make money. Organizations that sell information foster that illusion. It is good for their business." p. 87
- "Since for all men the visibility of the future is zero beyond this instant, assumptions as to how long observed trends will continue must be based on probabilities which in turn have been derived from the past and hence may not apply to the future. This is a long-winded way of saying that all estimates of the future are to some degree subjective... The business of the stock market is to cash in on the future now. Accordingly it is really not as important, short term, to know what sales and earnings are going to be five and ten years hence as to know what other investors are going to think they will be. In general the longer a trend continues the more people can be found willing to risk their savings on the proposition that it will continue longer still. As a practical matter then we probably should assume that old trends will persist longer than new trends simply because, whether they do or not, more investors will be inclined to assume that they will." p. 111
- "Never forget that a sovereign government and a minor child are unable to make contracts binding on themselves." p. 152
- "The bigger your computer, the more sophisticated your program, the more varied the assumptions you can evaluate. But when all is said and done, the future is still unknown, and always will be. That is why making assumptions and figuring the odds are crucial to investment success." p. 173
- "None of the 100-to-one fortune maker stocks of the last ten years were selling at high price-earnings ratios when opportunity beckoned. Their great price advances resulted from a compounding of earnings gains by multiplier gains." p. 220
-"It is a paradox that the investor seeking to multiply his capital by 100 actually runs less risk than the individual trying to make five points or even double his money. There are at least five reasons why this is so:
1) There is always a market for the best of anything... true of stocks and bonds as it is of real estate and antiques.
2) Buying for maximum long-term growth avoids pitfalls of underestimating other people...
3) When you buy a stock with a superior profit margin, an above-average rate of return on invested capital, and sales that are growing faster than the industry's or the country as a whole, you have time on your side. Never bet on a possibility against a certainty... time will correct many errors in what you pay for your initial investment.
4) The old saw about the world beating a path to the door of the man making better mouse traps may be corn but it is high protein corn.
5) 'Don't marry a man to reform him,' a wise mother counseled her daughter. It is seldom profitable to marry a stock to reform it either...
Perhaps the greatest advantage of all in buying top quality stocks without visible ceilings on their growth is that when we do so we give ourselves the chance to profit by the unforeseeable and incalculable." p. 223-4
- "The secret of success in your quest for 100-to-one stocks is to focus on earning power rather than prices. Can you do it?... Earning power is competitive strength. It is reflected in above-average rates of return on invested capital, above-average profit margins on sales, above-average rates of sales growth. It shows to best advantage in new or expanding markets." p. 231 and p. 251