If there was a wonder-drug to make you feel happier, would you take it?
With no side effects, Leata is the perfectly safe pick-me-up!
What if everyone you knew had been taking it for years - your teachers, your friends, your family?
Leata - helping the country feel more positive!
What if your dad was dead-set against the drug and the corporation behind it?
Not all questions bring the answers we need!
What if he died? What if you begin to suspect he was killed? What if you've lived your whole life believing in something - only to find out it's a lie?
With awareness of mental illness rising, it’s not a big stretch of the imagination to see a world where everyone is on mood altering drugs. Yet Leata is not an anti-depressant. There are still people with depression, those that Leata fails on get shipped off to health farms or worse, they just disappear. The happiness has an overly cheery falseness too it. It’s more about fitting in and not doing anything that might upset the balance. And how do you measure happiness if there is no sadness?
The protagonist is a teenage girl who is a YouTube star; the person she presents to the greater world is always happy and perfect. She truly believes that she is important to her fans, it’s her duty to help people be the best they can. Her channel is sponsored by Leata, it’s important that she presents the perfect Leata spokesperson on screen.
In younger generations, YouTube stars have become role models, seemingly leading amazing lives but there being an assumption that YouTubers are somehow more genuine than big media. There’s been plenty of scandals among gaming YouTubers where sponsorship was not disclosed, often at the request of the client. With millions of fans, how down-to-earth do we really expect them to be? Not to mention they are presenting a heavily edited version of their lives, just like any other celebrity.
It’s hard to say what really made this book stand out without revealing a spoiler. It might seem like it’s about a world where everyone is controlled by mind-altering drugs, but I think this idea of marketing infiltrating every part of our lives is paramount.
Set in a dystopian world where a wonder drug makes people happy without any of the side effects we've come to know and fear of traditional emotion enhancing substances, we meet two teenagers on opposite sides of the moral scale; Hope and Tom. Hope has been taking the drug, Leata, for years and has been transformed from a tomboy into the epitome of the perfect magazine-cover teen and the poster child of the Leata-sponsored blogging community. Her father is a lawyer for PharmaCare, the company producing the drug, and the entire family is known in the community for being upright citizens.
Tom is Hope's neighbour and former best friend, though they haven't spoken in years. Tom's father was a journalist trying to uncover the dangers of Leata, but before his story could make it out in the open he passed away. Tom believes that PharmaCare is behind his father's death and rather than going to school, he makes it his mission to uncover the secrets his father was so close to finding. In his search for the truth he stumbles into Hope and they have to work together to find out what is really going on – and who they can trust and who is out there to silence them.
The premise of this story is fantastic and from the opening chapter I felt myself completely pulled into this compelling world where there seemingly was no emotional distress for the people taking Leata. It sounds too good to be true, and of course we soon discover that it indeed is. Not in the least because of all the mysteries surrounding those that do not take Leata yet suddenly disappear off the face of the earth or after a stint in rehab are completely converted about the wonders the drug can do for their mental health.
Having Tom and Hope on opposite sides at first made for a captivating story and I was particularly intrigued by Hope's standing in the blogging community and the way that PharmaCare utilised bloggers and vloggers to get their message out there to their target audience; impressionable teens. While as a blogger myself the mentions of guest blogging, reviewing and sponsored posts are all familiar, seeing it in the perspective of Cloud 9 the dangers of not actually knowing that someone is trying to sell you something or subtly change your opinion become painfully clear and serves as a warning about the power of social communities, media perceptions and blog posts even in our non-Leata world.
The novel continuously flicks back and forth between the perspectives of Hope and Tom, which added to the fast pace of the story and heightened the lingering mystery as just when we think we've uncovered a major secret, the narration would change leaving the reader on the very edge of their seat. And the mystery was a good one – I didn't suspect the actual reveal at all, which made for a nice change as I normally guess these things quite early on. I did find that the ending felt a little too rushed and happily ever after, but it didn't take away from what up until that point had been an unputdownable book.
Cloud 9 is a highly original and engrossing young adult dystopian novel, which is packed with a great concept, solid lead characters and a frighteningly realistic future that doesn't seem that far-fetched from where we are today. Fictional it may be, it does serve as a warning for where we are potentially heading as a society and that is a scary thought.
It was a good book, it took a while to sink into but I did like the characterisations of the main two and the plot was interesting, to say the least. The idea behind the story is a very interesting one, reflecting the impact drugs have on the world today but turning it into a scarily utopian sort of ideal. I believe not having both main characters dead-set against Leata at the beginning was a genius move on the author's part as you could see how the perspectives of both characters grew and developed over the course of the story.
spoilers ahead: While I liked the many plot twists the story held, I feel like making Cloud 9 a placebo held too big of a plot hole because logically, too many people would have taken the pill and noticed nothing would have changed. Other than that, I enjoyed the story and the fact that nearly all the big forces of power were in on the plot. Tom and Hope's kiss in the National Gallery was very sweet, and I loved the parallels between Imogen and Matt and Fran and Tom. While I feel there were a few loose threads that could have been tied up, it was an enjoyable read.
This entire review has been hidden because of spoilers.
Great book - read a while ago as you can see from the start and finish date- I borrowed from the library - I recommend this one- a bit of a odd book from what I remember but great none the less a good book. I do recommend using your local library if you can!
I really enjoyed this. It seemed believable and really made me think about society's obsession with happiness and putting on a positive front to fit in. How many people really want to know how you're feeling when they ask "how are you?". I hated Hope at first but it was quickly obvious something more was happening beneath the surface. My only real issue was the ending - it seemed a little unbelievable that society would just move on to the next fad after everything that happened. Overall a really good story though and a nice introduction to dystopia for teens.
Very readable, quite believable characters (I really didn't like Hope at the start but I sensed there was a lot bubbling behind the Leata-believing happy clappy vlogger she presented) but the ending was a bit too neat and tidy for my cynicism.
An interesting take on the dystopian genre, where the world is ostensibly utopian, but at what cost?
A good concept. Why wouldn't you want to take a happy drug each day? What if the government made it mandatory? Would you question why this would be so? Add in a murder and suspicions that this drug isn't all you expect it to be and that there's a big cover up going on and the novel plays out. Definitely one to make you think although the reading level seemed like perhaps A level text.
it was better than what i expected. even thought the starting was quite not convincing, when the mystery starts thats what we're talkinggg !! The idea is absolutely fresh and characters, loved them so much! I pretty much enjoyed it and i hope there will be more books like this
so goooood hope is just like me fr theres a few times where i got confused with the perspectives tho 😭 i had to go back and see if it was hope’s or tom’s but it was a fun read overall !!
I would've given this story 5 stars on plot alone but unfortunately, I have to review the book as a whole and it was lacking tension. There was just no driving force to encourage me to read it. Howevern, I admit that there was an enticing plot and the main characters were actually quite likable despite their flaws:
Tom was your average angst filled teenage boy who put himself and his dad's wishes before anyone else, except for Hope of course. Despite their rough start, they soon became great friends once again and realise that what had happened to them over the years was just stupid "Montague and Capulet" family style arguments. Hope was very annoying at the start of the book, she was preppy and her "Oh, look at me. Everyone should be happy because I'm happy. I've got to help everyone" attitude was just as fake as the Leata company. She soon reverts back to her old self with the help of Tom and her naive attitude fades away, making her a less plastic and consequently a more likeable character. But, then again, I would probably be like Hope if I had a father like hers. Then there's Fran, who's only role was to be a pawn as she's used by Tom. Mickey was an odd character and I cant quite decide if I like him or not and the same goes for Ralph and Imogen. Pav and Hari are basically epic masterminds and hacktivists. DS Miles (Ethan) was probably my favourite character despite me hating him at the beggining - he had a sleezy bent cop feel to him but I was pleasently surprised he was much more then that. And finally there's a bunch of adults and side characters who I could probably talk about if you gave me their names but there were too many characters to remember 100% so Ill skip them. People, like Nina, Tenby, the bad guys and Hopes familiy all managed to push the story forward. It was still surprising how little I liked Seth (he barely had any lines in the book and I had to re read it just to find his name because I had forgotten but he managed to make me so angry because he's simply a douche.)
The plot itself was something that made me pick up the book and reach the end. It's not overly far fetched that the government would try and make everyone happy through something like Leata and positive campaigns. I wouldn't be shocked if they were working on such things now and it was amazing to read something that is realistic and interesting. Especially since mental health issues are being mentioned and treated more and more nowadays.
You can definitely tell it's a book for the youth due to all the lingo - blogging and social media talk are very common themes throughout but it's not misplaced like you might think.
I'd recommend this book because after all we all need a good book in our life. Life is short. Enjoy it!
Visiting YALC back in July, I got to know a little more about British publishers and authors. One of those publishers that caught my eye was Hot Key Books and I have to say that they were my favorite stand at YALC (where I spent way too much money). Even though I wasn’t able to pick it up there, Cloud 9 did catch my attention and I didn’t hesitate to buy it as soon as it was published.
Within two chapters, I hated our female main character Hope with a power of a thousand suns. At a certain point I actually wanted to throw my book against the wall. Don’t get me wrong, Campbell did some great character introduction to ensure that you dislike Hope from the offset. There is something that can be said of authors who are able to make you detest a character this badly. Great work, Campbell!
Mysteries in books this small always scare me; will they be well thought out or fall flat on their face? I ended up really liking the mystery and suspense in Cloud 9. Even though at certain moments it got a little too Hollywood for my taste, it did fit the story and the mystery did keep me on the edge of my seat. The wrap-up too seemed to answer all open questions and I was left completely mesmerized by the events in this book.
The importance of blogs and social media in Cloud 9 threw me off in the beginning, but it quickly became clear that it was a part of the story. As a blog owner myself, I loved how important they were to the story and that even on multiple levels. Even though it did made me fear my own blog for a second there. (You’ll see.)
I didn’t know what I could expect going into Cloud 9, I just knew that I missed out buying it at YALC and it sounded interesting back then. This book ended up blowing me away. It touches on some themes that are very relevant today and made me think about how I see the world. These are the kind of books that I adore and annoyingly push on everyone. So go read it!
Happiness is only good when you feel happy. I like to surround myself with happy people (as does most people), it's what we all crave; happiness. But, when you're not happy, or someone you know isn't happy, you feel like you need to put on a 'brave' face, as if sadness, or anger, is something to be ashamed of.
Leata, a powerful drug, gets rid of all those nasty, contagious feelings, leaving you with joyous thoughts and a creepy smile all day long. But cover up stories and clockwork drug-taking can lead to murder.
I bought Cloud 9 from the Hot Key Books stand at YALC back in July, promising a realistic dystopia that wasn't too far from our own present. They were right; this book is filled to the brim with twitter, youtube, and facebook references that you think you were reading a book about Donna Meagle and Tom Haverford.
Our main characters are polar opposites, with Hope being what the older generation like to call 'millenials'; she's obsessed with her image, her follower count, and staying on Leata's good side. Tom, however, has lost his father, and he knows it's Leata's fault.
I really enjoyed this story, more so in the beginning and the middle. I don't want to spoil anything since this book is fairly new, but it felt quite rushed towards the end. Things seemed to be wrapped up nicely, with no proper explanation.
But still, an interesting take on what it means to be happy, and it was nice to see a YA dystopian novel set in Britain.
Initially I thought this book was very heavy handed with its references to social media. However, as the plot of the story unravelled it started to make more sense. I'm not someone who agrees that because social media plays such a large part in our lives, especially teenagers lives, that it needs to be a part of what we/they are reading too. But Campbell pulled it off.
The plot of the story revolves around a drug that makes everyone happy. It appears to be good for everyone, with no side effects. When Tom's Dad apparently commits suicide something doesn't fit. Tom begins a journey to discover what has truly happened and along the way Hope becomes involved. From here the plot thickens, no one can be trusted, especially not those whose loyalty lies completely with Leata.
This book makes a thrilling read, and I would recommend it to anyone who loves suspense and mystery.
This was... a fairly big disappointment. I was imaginging something quite different to what I got, and the reality was frustrating and not exactly captivating. The characters, Tom and Hope, annoyed the heck out of me with their attitudes and whinging, and I didn't understand how when you really shouldn't (and know you shouldn't) trust anyone, you give every new update to the girl you used to love but now hate. The girl who stands for everyhting you're against. The sense of such a movement (which didn't happen merely once, also) really didn't hit me. In the end it picked up and became more intense and interesting, but the pace and plot and story overall were just lacking and didn't feel finished off.
Since being in a reading block for a while now, when i picked up this book i felt so excited to read it. Cloud 9 is such a thrilling book that will make you feel weird emotions and put you on the edge of your seat. I had goosebumps along my skin as some parts were so tense! I love the message of this book as it gives you an idea of how controlled our society is today by social media and how we need to really open our eyes and study the world around us.
This book is amazing I have to say. The writer is so clever with the storyline and as you read on the book becomes more intense and gripping. If you are fond of teen reads or thrillers this is the BOOK TO READ!! Truthfully at the beginning the pace of the book was very dysfunctional, as the writer attempts a teenage tone. But as the book goes on he becomes better at it. Then the book becomes very enjoyable!! YOU NEED TO READ THIS. I even rated it a 4/5 stars.
hope is the face of leesha she blogs with happiness toms dad died trying to discover bad things about leesha tom doent take leesha and tends to be broody hope and tom used to be best friends but one day they fell out now they both have to put the pasts behind them to discover the secrets of leesha and how and why toms dad died
Loved it! Alex Campbell's books always make me think about things and are always reflective of what's happening right now out there. I like young adult fiction to be rooted in reality and experience - with a twist and this definitely has the twist. Loved Land as well and looking forward to the third novel.
It was a real page turner, engaging characters that you cared about and was very clever - weaving together the obsession with putting across a happy facade to the world, pressures of social media to conform and our attitudes towards mental health/treatment. Really enjoyed it and will definitely be looking out for the next book.
I could NOT put this book down. Talk about writing tension. I loved the characters and felt the whole premise was plausible. ..until it went Junior Bond. It took such a silly turn, IMHO. It was almost a 5 star for me but the M15 aspect lost my interest.
A cleverly written book based on social media and consumerism in the future in satire form with a mystery and a romance thrown in for good measure. Coming-of-age quirky in style.
Started off well with a good concept, liked the narrative swapping between Tom and Hope. However the story became so far-fetched towards the end that I was disappointed.