The must-read summary of Jay Abraham's "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing A No-Nonsense Guide to Great Wealth".This complete summary of the ideas from Jay Abraham's book "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" shows how marketing is the engine that drives every business forward. Without customers, a business is going nowhere. In his book, the author demonstrates that any company with a dynamic marketing program and a good product or service can flourish and prosper. This summary reveals that the key to marketing is understanding the needs of your prospective and current customers, and how to relate those to what you offer.Added-value of this • Save time• Understand key concepts• Expand your business knowledgeTo learn more, read "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" and discover the key to creating marketing campaigns that get real results.
Its a very concise book of commonsense in marketing
. We find such things being implemented in market daily. No new insight is being offered. This book being so concise doesn't explain with examples. It's written in points form with some anecdote fro Jay Adams here and there. Could be helpful in brushing up if you are already in business Burt if no use to a novice