What do you think?
Rate this book
Direct Mail Formats: A Strategic Approach to Format Selection
Which pulls better - a letter package or a self-mailer? Everyone wants to know what direct mail format is best for them. Personal preferences aside, there is a strategic process to this decision. In this eBook, we explore 11 different direct mail formats and the reasons why each format is used for different applications.
64 pages, Kindle Edition
First published October 18, 2014
Ratings & Reviews
Friends & Following
Create a free account to discover what your friends think of this book!
Community Reviews
No one has reviewed this book yet.