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Everyday Charisma: Techniques for Mass Appeal, Charm, and Becoming a Social Powerhouse

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What about becoming that person who simply draws others like a magnet?

Here’s the thing about charisma – it’s dissectable, learnable, and everyone has their own definition of it.

Everyday Charisma isn’t about copying something or someone that isn’t you and will never be. Fake it ‘til you make it simply isn’t helpful advice.

True everyday charisma is finding your own charismatic self to integrate into your daily life. It’s far more than a simple set of instructions; it’s all about a life and mindset overhaul.


Charisma is how others perceive you, and you will gain actionable, and most importantly, practical and realistic guidelines to influence that. You get the “how to” along with the “why” with a multitude of illustrative examples.

Benefit from the experience of a professional charisma and social skills coach.


•Charisma broken down into 3 simple, learnable components.
•How to lead and persuade with charisma.
•One essential mindset for everyday charisma.
•How to make people feel special and important.


•The biggest contextual and cultural charisma mistakes.
•What the power of reciprocity can do for you.
•How to capitalize on the feeling of familiarity.

Charisma is the one skill that opens all the doors you want in life, the benefits are endless.
•You will have the mass appeal to make waves exactly when you want.
•You will become a social powerhouse that people want around.
•You will build connections instantly because people will just like you.
•People will open up to you deeply, and that’s how friends are made.
•You will have your own personal gravity.



P.S. Don’t confuse ‘everyday’ with ‘common.’

84 pages, Kindle Edition

First published August 4, 2015

87 people are currently reading
181 people want to read

About the author

Patrick King

203 books331 followers
Patrick King is a Social Interaction Specialist, in other words, a dating, online dating, image, and communication and social skills coach based in San Francisco, California, and has been featured on numerous national publications such as Inc.com. He’s also a #1 Amazon best-selling dating and relationships author with the most popular online dating book on the market, and writes frequently on dating, love, sex, and relationships.

He focuses on using his emotional intelligence and understanding of human interaction to break down emotional barriers, instill confidence, and equip people with the tools they need for success. No pickup artistry and no gimmicks, simply a thorough mastery of human psychology delivered with a dose of real talk, perfected and honed through three years of law school.

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5 stars
39 (26%)
4 stars
45 (30%)
3 stars
46 (31%)
2 stars
15 (10%)
1 star
3 (2%)
Displaying 1 - 11 of 11 reviews
454 reviews5 followers
November 14, 2018
I purchased a series of books by the author Patrick King. He is a conversation, updating, interpersonal coach. I found his books to be straightforward, well written, with practical tips on improving on the given topic. (Note I’m giving the same review to all of the books I’ve read for him except for one).

My default rating is 3 stars, for writing competently about a topic I have not run into before plus one star: final rating 4 stars.
Profile Image for Vicky Peplow.
Author 68 books63 followers
January 20, 2023
Hmm not sure what to say!

I'm really confused how this book got any 5 star ratings to be honest. Poorly writing and too many typos run throughout this book. I maybe didn't like it because it seemed quite a politically set book and the psychology is very poor. Sorry but I did want to like this book but was let down. 2 stars is been generous.
154 reviews2 followers
January 23, 2023
Okey donkey

Not bad for a self help book. I rarely read these kind of books, but no this really did provide food for thought.
Profile Image for Sarah Matzelle.
42 reviews
July 17, 2024
Listened as audiobook: good food for thought and nice to hear certain advice as refreshers.
Profile Image for Erin.
297 reviews3 followers
September 10, 2025
Listened to this in the car and my baby screamed over most of it. My main take aways are to make eye contact and to ask myself "what would Tina Fey do?".
2 reviews
March 14, 2017
This book is a wonderful guidebook for the freshers considering about "Charisma". I love the basic idea - Charisma can be learned and practiced. I also appreciate the analytical framework with a lot clues which we can dig deeper. Thanks a lot! Hope to read more works of the author!
Profile Image for Pablo.
17 reviews
July 28, 2018
The book teaches the most important techniques and methods needed to boost one's charisma and become better at socialising and understanding people.

I have read other communication and people skills books before but this one does a nice job at simplifying the key concepts and giving some examples of how to apply them.

However, I would recommend books like How to win friends and influence people or Influence, before reading this one.
12 reviews
February 12, 2016
At some point one must ask

I don't know why but throughout this book once he mentioned the fresh Prince of air, I could not stop singing the theme song in my head do I am not going to lie. I was relatively distracted throughout the entire book. Or I was making up phrases of "wwwsd" (what would will Smith do). He says to emulate the person who's qualities you admire, and you who's charisma you find attractive. Again this led me down a dark path. What would trump do? Whatever that is don't do it.
Profile Image for Matt.
2 reviews
December 23, 2015
Pretty Good

I like that it is a quick read and makes plenty of suggestions for actions that can be taken immediately. A lot of it does feel like personal opinion and observation, though, and I would have liked to see a little more support from outside sources. Overall I enjoyed it, and would recommend it to others.
1,621 reviews23 followers
September 18, 2018
Very little actual useful content. I would regret paying for it, but I don't think I paid very much.

Save your money and watch any of dozens of YouTube videos that cover similar themes.
Displaying 1 - 11 of 11 reviews

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