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Rainmaking: The Fundraiser's Guide to High-Impact Offers
Most fundraising offers sound lovely and ask for nothing specific, so they get nothing specific back. Donors don't give to fund more of the same. They give to solve problems.
In this short, tactical guide, Andrew Olsen distills more than 25 years and over $1 billion raised into a repeatable process for building offers that move donors to transformational giving. You'll Seven Questions every high-impact offer must answerThe four-beat order that makes an offer landA short-form formula for asks at every gift levelWhat to do when your offer gets complicatedA 48-hour plan to put a better offer in front of donorsRead it on one flight. Use it for the rest of your career.
From the Amazon #1 best-selling author of 101 Biggest Mistakes Nonprofits Make And How You Can Avoid Them , and The Fundraiser's Guide to Landing Big Gifts .
In this short, tactical guide, Andrew Olsen distills more than 25 years and over $1 billion raised into a repeatable process for building offers that move donors to transformational giving. You'll Seven Questions every high-impact offer must answerThe four-beat order that makes an offer landA short-form formula for asks at every gift levelWhat to do when your offer gets complicatedA 48-hour plan to put a better offer in front of donorsRead it on one flight. Use it for the rest of your career.
From the Amazon #1 best-selling author of 101 Biggest Mistakes Nonprofits Make And How You Can Avoid Them , and The Fundraiser's Guide to Landing Big Gifts .
49 pages, Paperback
Published October 3, 2026
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