Today's journalists are struggling to cover more with fewer resources, which means there are great opportunities for those who can make a timely pitch in the right way. In this guide for first-time press release writers and public relations professionals alike, Steven Lewis breaks down the press release transaction, showing you how to write a press release that will get attention.
As a journalist or publications like the Financial Times and Esquire, Steven Lewis received thousands of press releases. As a consultant to global corporations, he has written press releases that led to media coverage around the world.
How to Write Perfect Press Releases, now in its second edition, puts all that experience in your hands and shows you how to do the same.
Through a life formed, informed and forever reformed by seven children (and now sixteen grandchildren), Steve Lewis writes affectionately and passionately about our shared experiences on this earth.
From Zen and the Art of Fatherhood to Fear and Loathing of Boca Raton he has taken us on a narrative tour of every sunny nook and darkened cranny in the family home—and is now wandering through the yard, beyond the tree line, deep in the woods.
Steve is a former Mentor at Empire State College, a current member of the Writing Institute faculty at Sarah Lawrence College, a Contributing Writer at TalkingWriting.com, Editor/Literary Ombudsman at WritersReadOnline.com, and El Jefe of the annual Hatteras Island Writers' Retreats at Duckdog Cottage, Rodanthe, North Carolina.
I found the book informative but It wasn’t completely helpful. The links do not work on my phone or on a laptop. I went to the Taleist website but I couldn’t find the information related to the books I know Steven Lewis is a writer etc and I hope this book wasn’t just a hook to get you to purchase his services on his website. I would have been okay with that if the links to the information actually worked. I got useful information out of the book but I feel a little like I was fed an infomercial in a book for Steven Lewis and his writing services.