Practical Foresight: Practicing Strategic Foresight in Today's Corporation

by Sam Ladner

This book solves a if corporations have more data than ever before, why do they continually fail to respond to every new crisis? In this book, Dr. Sam Ladner describes the social reality of practicing foresight, how it complicates everyday foresight work, and where this reality can be bent. Dr. Ladner first traces the major reasons why corporations fail to respond to changes that are both plain and obvious. She then offers practical steps on how to do foresight, given this social reality of today’s corporation. This book guides practitioners toward effective foresight work through practical, applicable practice.

Written for strategists, researchers, designers, and futurists, Practical Practicing Strategic Foresight in Today's Corporation will help anyone who has found their organization continually trying and failing to plan for the future.

200 pages, Paperback

Expected publication April 28, 2027

About the author

Sam Ladner is a sociologist who researches the intersection of work, technology, and organizations. She has worked at major technology companies including Microsoft and Amazon, creating real-world technology products. She received her PhD in sociology from York University, served as Postdoctoral Fellow at Ryerson University’s School of Information Technology Management. She is also the author of Practical Ethnography: A Guide To Doing Ethnography in The Private Sector and Mixed Methods: A Guide to Applied Mixed Methods Research