Investments: An Introduction

by Herbert B. Mayo

Mayo's INVESTMENTS: AN INTRODUCTION, 12E allows you to fully understand today's most important investment topics from the perspective of an individual financial planner. This edition provides an inviting, comprehensive approach to investments--from the fundamentals you need for success on the CFP exam to more advanced skills for investing today. You'll learn the key points of making solid investment decisions as you gain an overview of today's most pertinent investment opportunities and challenges. An ongoing Financial Advisor's Investment Case, Internet assignments, and expanded coverage of stock valuation ratios as well as stock repurchases and dividend payments emphasize how you can apply what you're learning to daily decisions.

Genres: Finance, Reference, Business, Nonfiction

816 pages, Hardcover

Published January 1, 2016

Reviews

[Heather · Rating 4 out of 5]

Probably one of the best textbooks I have ever read. It provided an excellent introduction to an extremely complex topic. It is very dense! My graduate class read it over the last 7 weeks and I'm certain that was way too fast. I'll be revisiting this text frequently in preparation for the CFP exam and during my role as a financial planner.

[Alicia Krauchuk Fenton · Rating 3 out of 5]

A nail biter for sure!!!
Still trying to get my "puts" and "calls" straight, however.

[Princearkukorsah]

it is a good book

[Lukasz]

recommendation: [App funds](https://appfunds.blogspot.com/2008/06...)