Decide or Delay?: How to Persuade Shoppers to Become Buyers on Their First Visit to Your Business

by Jim Butler

In this ebook, best-selling author Jim Butler shares eight specific strategies you can use to be more persuasive when selling and how to overcome the heightened resistance that all prospects bring to any new sales situation. You'll learn what is causing this resistance, how you can avoid it, and seven reasons why brides aren't buying on their first visit and what you can do to fix this now. You'll also discover why persuasion must be covert to succeed today and the specific language patterns you must use to overcome objections and be more persuasive so prospective clients can't wait to buy from you on their first visit. In addition, Jim also shares five specific persuasion strategies that can be used to successfully overcome even the toughest objections and two big lessons about why you've been delaying the implementation of what needs to be done at your business. This book is a must read for all bridal retailers and wedding professionals and any business owner who wants to learn how to successfully convert lookers into buyers.

94 pages, Kindle Edition

First published July 13, 2014