Introduction to Sociology

by George Ritzer

Join the conversation with one of sociology’s best-known thinkers.  

The Third Edition of Introduction to Sociology , thoroughly revised and updated, continues to show students the relevance of the introductory sociology course to their lives. While providing a rock-solid foundation, George Ritzer illuminates traditional sociological concepts and theories, as well as some of the most compelling contemporary social globalization, consumer culture, the Internet, and the "McDonaldization" of society. As technology flattens the globe, students are challenged to apply a sociological perspective to their world, and to see how "public" sociologists are engaging with the critical issues of today.

Genres: Sociology

632 pages, Paperback

First published September 5, 2012

About the author

George Ritzer is Distinguished University Professor at the University of Maryland. He has named at Distinguished-Scholar Teacher at Maryland and received the American Sociological Association’s Distinguished Contribution to Teaching Award. Among his academic awards are an Honorary Doctorate from La Trobe University, Melbourne, Australia; Honorary Patron, University Philosophical Society, Trinity College, Dublin; and the 2012-2013 Robin William Lectureship from the Eastern Sociological Society. He has chaired four Sections of the American Sociological Association- Theoretical Sociology, Organizations and Occupations, first Chair of Global and Transnational Sociology, and the History of Sociology.
His books have been translated into over twenty languages, with over a dozen translations of The McDonaldization of Society alone.

Reviews

[Hao Ca Vien · Rating 3 out of 5]

An introduction to the sociological view of life. Heavy points in consumerism and McDonaldization.