Strategy Espresso packs powerful bursts of business insight into short, practical shots of concepts, tools and frameworks that you can immediately use to successfully grow your business. In this high-content and engaging discussion of the key aspects of business strategy, you ll find topics such The Seven Sins of Strategy The Power of No Strategic Putting Your Money Where Your Mind Is Strategic Stopping the Zombie in its Tracks Competitive We re Number One!? Blowing Up Business As Usual Strategy Having Your Ferrari and Driving it Too
Rich Horwath is the CEO of the Strategic Thinking Institute, and has helped more than 100,000 managers around the world develop their strategic thinking skills. He is the author of seven books, including StrategyMan vs. The Anti-Strategy Squad: Using Strategic Thinking to Defeat Bad Strategy and Save Your Plan. He is a former Chief Strategy Officer and professor of strategy at the graduate level, and has spoken to managers at companies such as Google, Intel, FedEx, Bank of America, and L’Oreal.