Ask leaders what their biggest challenge is, and they're likely to "It's the people part of the job . . . the soft stuff . . . the so-called intangibles." Otherwise Engaged shines a bright light on the cause of this a fundamental misunderstanding of the true nature of intangibles, like engagement, empowerment, respect. The book focuses on the too-often overlooked first step in any such How to stop doing the things that cause people to dis-engage. Once you gain a better, deeper understanding of the true nature of the intangibles, you'll discover that you already know what to do in order to be more effective in this domain.
Through a story told in a light, humorous style, the author helps you discover what the problem is. You'll learn why good faith efforts to promulgate values throughout an organization can be ineffectual and, in some cases, even damaging. In the process, you'll develop a felt need to challenge the assumptions under which you've been working and to become more open to the possibility of considering a different way.
Nominated for The Book Review Company's 2016 Leadership Book of the Year.
For the past 30 years, John Guaspari has helped leaders take on the challenge of being more effective at attending to the intangibles. He is the author of seven books on the topic, the latest being Otherwise Engaged: How Leaders Can Get a Firmer Grip on Employee Engagement and Other Key Intangibles. Other books include the best-selling I Know It When I See It, The Customer Connection, and The Value Effect. He's also authored seven best-selling training videos and hundreds of articles and columns. He has worked with corporate clients in scores of industries and has delivered some 1,500 intangibles-related presentations, seminars, and workshops. Long before entering the world of consulting, he began his professional career as an aerospace engineer and then went on to hold corporate positions in such widely varying functions as marketing, customer support, quality, leadership development, and organizational effectiveness.