This book presents a reader-friendly introduction to the basic principles of experimental psychological research. Experimental Methodology is organized so that each chapter focuses on a specific step in the research process. The book provides instruction in experimental research as well as non-experimental approaches such as ex-post facto research, correlational research, and survey research. Also included are qualitative research approaches such as ethnography and phenomenology.
This is an excellent book, not only for psychology students but for anybody interested in designing and performing experiments. True, most of the examples are focused on psychologu and pharmacology, but the content can be applied to prett much any other discipline (maybe you can skip the last APA-related chapter).