Superfan: How You Can Turn Your Favorite Indie Author Or Artist Into a Star: A "New Economy" Advertising Primer for Authors and the People Who Love Them

by Anthony Horvath

So you've found an author or artist that you think is really great, so great, in fact, you have decided to appoint yourself his or her Biggest Fan. No longer thinking of only your own enjoyment, you want to give back. You want your new favorite artist to succeed, and produce even more works for you and the world to enjoy, but you know that the whole 'starving artist' shtick only goes so far: if they can't support themselves through their work, they are as likely to end up spending their time flipping burgers or selling their soul to corporate society as they are to producing their next masterpiece. But what is the Biggest Fan to do except to give rave reviews and recommendations to friends and family? How does the Biggest Fan put on a cape and become SuperFan? "SuperFan: How You Can Turn Your Favorite Indie Author Or Artist Into a Star" is a 'new economy' advertising primer for authors and the people who love them. Written by author and publisher Anthony Horvath, founder of Bard and Book publishing, authors, musicians, artists and SuperFans themselves will benefit from his unique experiences striving for success in a marketplace turned upside down by print on demand publishing, downloadable music, social networking, and other features of the new digital landscape.

66 pages, Kindle Edition

First published January 1, 2014

Reviews

[Cassandra · Rating 5 out of 5]

It was quite an enjoyable read! Anthony Horvath seems like a really nice guy too. I decided to read it initially since I am a superfan of a musician I would like to see reach greater success, TK from Ling tosite sigure.

He's the greatest guitarist that has ever lived most people just don't know it yet.

My job as his superfan is to get his name out there. This provided me with more insight on how to make it happen.

[Maryann Spikes · Rating 4 out of 5]

A quick read packed with useful tips for the adoring supporters of indie authors & artists. I'm going to have to figure out how to fax w/o a land line! This also sparked two ideas, one involving authors teaming up to be each other's Superfans on heavily syndicated places like Examiner.com, and another involving adding local media contacts as subscribers to a local author's press release newsletter (with the option to unsubscribe, obviously). More great ideas in the book :)

[Jamie Greening · Rating 5 out of 5]

Outstanding "how to" book for writers and artists. Horvath encourages and instructs in how to navigate the clutter of the writing/publishing world. A quick read that leaves you believing it can be done.