Purposely Profitable: Embedding Sustainability Into the DNA of Food Processing and Other Businesses

by Brett Wills

Competing and winning in today�s competitive marketplace requires a strategy that includes sustainability. Business leaders who embrace it and convey a strong sense of purpose behind their strategy are propelling their organizations into revenue-increasing, cost-reducing outcomes.Purposely Embedding Sustainability into the DNA of Food Processing and other Businesses provides a proven, step-by-step methodology for integrating sustainability into the strategic plan to develop a strategy that is sustainable and aligned to a greater purpose. This book notably includes the A primer on Sustainability that defines Sustainable Business and presents the Business Case for Sustainability What is an organizational purpose and why is it so important in today�s competitive marketplace Step by step instructions, supported by a case study, for developing each component of the strategic plan (Purpose, Vision, Strategic Pillars, KPI�s, Goals, Programs Action Plans, and Tactical Execution) A suite of tools and resources to support the development and execution of the strategic planScientists and managers in the global food supply chain, sustainability professionals, researchers, students, regulators, executives and business owners will come to learn and understand a powerful system for developing a strategy that is sustainable in order to maximize organizational performance.

184 pages, Kindle Edition

Published February 25, 2016

About the author

Helping organizations to be more sustainable | Innovation, Inspiration & Impact | Author, teacher at Seneca College, speaker & founder of Green Enterprise Movement