Instant Influence: How to Get What You Want in Any Business Situation

by Robert B. Cialdini

Narrated by the author.

With 20 years of research into the psychology of influence, Robert Cialdini is an expert in persuasion. He helps you recognize the six principles of influence and how to put them to work, so that you can ask for and receive cooperation, approval, and compliance in any business situation.

Description: 2 sound cassettes (180 min.) : analog, stereo., Dolby processed.
Contents:
Tape 1. The principle of reciprocity ; The principle of scarcity --
Tape 2. The principles of authority and consensus ; The principles of commitment & consistency and liking.

Genres: Business, Psychology, Nonfiction, Audiobook, Leadership, Personal Development, Communication

3 pages, Audio Cassette

First published January 1, 1991

About the author

Dr. Robert Cialdini has spent his entire career researching the science of influence earning him an international reputation as an expert in the fields of persuasion, compliance, and negotiation.

His books including, Influence: Science & Practice, are the results of years of study into the reasons why people comply with requests in business settings. Worldwide, Influence has sold over 2 million copies. Influence has been published in twenty-five languages. His most recent co-authored book, Yes! 50 Scientifically Proven Ways to be Persuasive, has been on the New York Times, USA Today & Wall Street Journal Best Seller Lists.

In the field of influence and persuasion, Dr. Cialdini is the most cited living social psychologist in the world today.

Dr. Cialdini received his Ph.D from the University of North Carolina and post doctoral training from Columbia University. He has held Visiting Scholar Appointments at Ohio State University, the University of California, the Annenberg School of
Communications, and the Graduate School of Business of Stanford University. Currently, Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.

Dr. Cialdini is President of INFLUENCE AT WORK, an international consulting, strategic planning and training organization based on the Six Principles of Influence.

Reviews

[Stephen · Rating 4 out of 5]

This audiobook covers essentially the same materials as the author's other book, "Influence: The Psychology of Persuasion". The differences are that this book is shorter (hence, "Instant") and the audiobook format offers a richer experience - such as the use of scripted dialogues and excerpts of live conferences. The narration is also nicely done by the author.

[Vlad Tanasescu · Rating 4 out of 5]

Listened to while cycling. The book was convincing, using several audio techniques beyond the narrator's voice, such as excerpts of live conferences, and acted dialogues. The contents are nicely summarised in this video https://www.youtube.com/watch?v=cFdCz... .

[Michael B. Morgan · Rating 5 out of 5]

Once again, Cialdini lays out the principles of persuasion, the process by which people can influence the behavior of others. The importance of context, of listening, of being able to read the signs and use them to your advantage. The first step is always to understand who we are dealing with. Cialdini is, as always, an excellent popularizer of social psychology.

[. · Rating 5 out of 5]

Еми изслушах я. Харесва ми, че се набляга на етично повлияване. Т.е. на честно повлиаване, а не на лъжене.

Реално за мен това различава повлиаването от манипулацията, образованието от пропагандата, образоваността от фанатизма.

След като я изслушах, сега остава само да я науча, да я практикувам и да я усъвършенствам на практика.

Нещо, което се повтаря като качество и от други места - човек няма избор дали да играе играта. Освен, ако не се самоубие или не заживее сам, но пак ще трябва да комуникира с други хора.

И след като нямаме избор дали да играем играта по-добре да я играем възможно най-добре, най-прилично и най-способно.

Няма друг избор, можем да не знаем за играта (след като сме прочели такива книги ни остава да се правим, че не знаем за играта) или да и се посветим. Това е играта живот.

Ако човек не лъже и използва убеждението за истина и добри цели, то ще последват и добри неща.

Като с рутерите и компютрите е. Като лаптопа ви се връзва за някой нов непознат Уай Фай двете устройства обменят определена информация т.е. протокол. И след това комуникацията им вече започва да тече по-грубо и гладко.

Има го и ехо ефектът. Ако ти се държиш добре с хората, хората ще видят, че се държиш добре и с тях, но че вероятно се държиш добре и с другите и съответно и другите те харесват и съответно и те държейки се добре с теб и имайки контакт с теб ще имат и контакт с другите хора които също имат контакт с теб.

Обратното също важи, ако си ужасен човек е нормално да те отбягват всички.

[Mario Russo · Rating 4 out of 5]

If you have read any of Cialdini's work, you already have read this one.

[Ashwani Kumar]

NA

[Ariel Gil · Rating 4 out of 5]

It was very practical and to the point.

[djcb · Rating 3 out of 5]

I liked Cialdini's classic Influence: The Psychology of Persuasion; this is a bit more of the same (apparently from some lecture); but I'd recommend the linked book instead.

[حسين سليس · Rating 4 out of 5]

I listened to this audio book, and found it very inspiring. It is a very nice book for salesmen, marketers, public speakers, and anyone seeking to influence others and gain them on their sides. It lists six ways to influence others, then details each way with example conversations that could happen in different situations.

Now, i am even more excited to read the other book; Influence: The Psychology of Persuasion

[Siim · Rating 4 out of 5]

Enjoyable and good to remind myself of come important points in building up relationships.

[Jeremy]

Good book, but would recommend his book Influence over this.

[Ivan Kovalev · Rating 5 out of 5]

Pretty obviously, but did you use it?

[Torki · Rating 4 out of 5]

To know how to influence people specially in business situation is big deal, that book is a good start.

[Martin V · Rating 3 out of 5]

A concise intro to / refresher of Cialdini's influence theories. However, I didn't think there was anything new or original here.

[Kaloyan Roussev · Rating 5 out of 5]

Science and psychology-backed book on conveying your desires effectively and getting ahead in business (and other areas)