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The Visual Imperative: Creating a Visual Culture of Data Discovery

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Data is powerful. It separates leaders from laggards and it drives business disruption, transformation, and reinvention. Today's most progressive companies are using the power of data to propel their industries into new areas of innovation, specialization, and optimization. The horsepower of new tools and technologies have provided more opportunities than ever to harness, integrate, and interact with massive amounts of disparate data for business insights and value - something that will only continue in the era of the Internet of Things. And, as a new breed of tech-savvy and digitally native knowledge workers rise to the ranks of data scientist and visual analyst, the needs and demands of the people working with data are changing, too.

The world of data is changing fast. And, it's becoming more visual.

Visual insights are becoming increasingly dominant in information management, and with the reinvigorated role of data visualization, this imperative is a driving force to creating a visual culture of data discovery. The traditional standards of data visualizations are making way for richer, more robust and more advanced visualizations and new ways of seeing and interacting with data. However, while data visualization is a critical tool to exploring and understanding bigger and more diverse and dynamic data, by understanding and embracing our human hardwiring for visual communication and storytelling and properly incorporating key design principles and evolving best practices, we take the next step forward to transform data visualizations from tools into unique visual information assets.




Discusses several years of in-depth industry research and presents vendor tools, approaches, and methodologies in discovery, visualization, and visual analytics
Provides practicable and use case-based experience from advisory work with Fortune 100 and 500 companies across multiple verticals
Presents the next-generation of visual discovery, data storytelling, and the Five Steps to Data Storytelling with Visualization
Explains the Convergence of Visual Analytics and Visual discovery, including how to use tools such as R in statistical and analytic modeling
Covers emerging technologies such as streaming visualization in the IOT (Internet of Things) and streaming animation

320 pages, Paperback

Published March 24, 2016

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About the author

Lindy Ryan

32 books540 followers
Lindy Ryan is an award-winning author, anthologist, and short-film director whose books and anthologies have received starred reviews from Publishers Weekly, Booklist and Library Journal. Several of her projects have been adapted for screen. Ryan is the current author-in-residence at Rue Morgue. Declared a “champion for women’s voices in horror” by Shelf Awareness, Ryan was named a Publishers Weekly Star Watch Honoree in 2020, and in 2022, was named one of horror's most masterful anthology curators. ​Born and raised in Southeast Texas, Ryan currently resides on the East Coast.​​​ She is a professor at Rutgers University.

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Displaying 1 - 2 of 2 reviews
Profile Image for Rafael J. Mateo C..
7 reviews2 followers
April 9, 2022
The problem with the book is that it talks about everything

This book covers a broad range of topics. At times left me wondering what was this book about. For example, throughout the book you’ll fine subjects about:

* History
* Big data
* Data governance
* Ethics
* IOT and Wearable devices


It feels like it talks about everything and falls short when it comes to the title of the book.

Profile Image for Ietrio.
6,948 reviews24 followers
February 15, 2020
SQL, NetFlix, who should have access to your data, and what the author has done with his son a few years back. All unconnected between them and with not much relationship with "a Visual Culture". Oh, and some opinion polls thrown in.
Displaying 1 - 2 of 2 reviews

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