Architect and Entrepreneur: A How-to Guide for Innovating Practice: Tactics, Strategies, and Case Studies in Passive Income

by Eric Reinholdt

Should the practice of architecture be constrained to one set a singular creative process between architect and client? Practice is evolving; the current tired models serve only a select few – wealthy individuals, big corporations, and big government. Architect + Entrepreneur Volume 2 challenges the foundations of traditional practice and + In what ways can we hack our craft to serve both our personal lifestyle and our professional goals? + What if design practice capitalized on the architect’s drive to be creative and consumer buying culture in equal measure? + How can we turn our services into products? + How can young professionals compete in today’s marketplace leveraging the power of the Internet? Eric Reinholdt, founder of 30X40 Design Workshop describes in detail how his business model has evolved to leverage passive income producing products and offers a new paradigm for practice. It’s a manual of high-level strategies, field-tested tactics, and case studies showing how architects are reinventing practice in the 21st century. In this step-by-step manual you’ll + How to develop multiple passive income streams for your business + How to work with only the clients best suited to your brand + Templates for innovative business models leveraging active and passive income streams + Case studies describing how founders and architects built six-figure incomes by developing products + How to leverage the Internet to convert visitors into customers (and clients) + Methodology for selling custom plans repeatedly + Why writing a book isn’t as difficult as you might think + Precise formula to earn your first $100 in passive income + How much you can earn affiliate relationships, advertising, and digital product development This manual provides a framework for young professionals to build passive revenue streams even before setting out on their own. Doing this builds wealth, professional freedom and increases the chances of success for nascent architecture businesses. It’s essential reading for any Architect + Entrepreneur.

Genres: Architecture, Business, Personal Development

229 pages, Kindle Edition

Published December 3, 2015

About the author

Eric Reinholdt is an award-winning architect, mountain climber, designer, guitar player, paper cutter, blogger and author. He is the founder of 30X40 Design Workshop, a residential design studio bordering Acadia National Park on Mount Desert Island just off the coast of Maine. This is where he lives and practices in a modern Longhouse, designed by him with his family.

His architecture is simple, modern, site-specific, and craft-driven. It features local materials and familiar forms juxtaposed against modern, open floor plans with minimalist detailing. The work celebrates humble materials, subtle contrasts and finely crafted details.

Reviews

[Nichelle Seely · Rating 5 out of 5]

For what it is, this book is a great guide for architects, or anyone for that matter, who wants to earn money doing a solo service gig. I've been a solopreneuring architect, so I can speak from experience. I wish I'd had this book back then.

[Ryan · Rating 5 out of 5]

A quick read and a good idea generator. There's a template at the end to create your own weekly action plan template.

[Christopher · Rating 5 out of 5]

Well written and though provoking advice

A refreshing and innovative take on being an architect, and a very useful set of ideas for establishing multiple revenue streams.

[Jennifer Kerr-marsch · Rating 5 out of 5]

Packed

I try to read at least one book a month on the business of design. I have already had my own firm for 5 years as Mangrove Bay Design. We are an interior design and residential design firm. Eric taps into many principles I have incorporated already. I.found a few great nuggets in his resources. He was extremely organized and well thought out in his presentation and execution. I will read this one again a from the beginning

[Dave · Rating 2 out of 5]

Lots of stuff about affiliate marketing- not really particular or unique to architects, not even well suited actually, and I wonder how this would be seen by regulators in the UK.

Repeats ideas from the first one. Overall this dilutes the value of these books. Not nearly as good as the first one.