Author Unleashed: Simple Strategies For A Successful Book Launch

by Courtney Kenney

You’ve written a book. Now what? Learn how to launch your book so that it reaches bestseller status.
Are you an author who is overwhelmed by the prospect of self-publishing your book? Have you already published a book or two on Amazon, and were disappointed with lackluster sales despite all your hard work? Are you trying to decide between traditional versus self-publishing, and whether you really have the time to do it yourself?

If you answered yes to any of these questions, then this book is for you.

The path to successfully self-publish your books isn’t that complicated—but it can be overwhelming. There’s a sea of advice out there about how to write, self-publish, and sell online books. There are over 29,000 books with the keyword, “self-publishing,” on Amazon.

When I started out as an author, I quickly became overwhelmed and distracted with “shiny object syndrome.” I wondered whether I should take the courses that were popping up daily in Facebook ads. The problem was, I stressed more about learning everything and trying to avoid my fear of missing out, rather than focusing on what would help get me to the finish line—sitting down and writing.

Also, I noticed many other authors were overwhelmed too. So I wrote this book as a guide to simplify the process of self-publishing a book.

As a seasoned project manager, I know how to plan, execute, and get you to the all-important end result—successfully launching your book.

This book breaks down the process of self-publishing and launching—so you can make it happen in as little as 30 days by following my book launch plan. It’s packed with strategies, tips, and tools that will help get your book to bestseller status.

In this book, you’ll find:

Chapter 1: What is Self-Publishing? (Background, how it works, pros/cons).
Chapter 2: What is Your Self-Publishing Strategy? (How to choose your launch strategy and develop a project vision for your book).
Chapter 3: Plan Your Book Launch (Project Management Tactics!) – Includes a day-by-day launch plan.
Chapter 4: How to Prepare Your Book (Self-editing, hiring an editor, designing a standout book cover, choosing a killer title, researching and positioning your book for a successful launch).
Chapter 5: How to Market Your Book (Marketing strategies, budgeting and spending guidelines, tracking expenses and royalties, book promotions, creating a landing page, tracking data and rocking social media).
Chapter 6: Launch to Kindle (Formatting, uploading to Amazon, testing, and pros and cons of a Kindle Select launch).
Chapter 7: Promote Your Book with Social Media (Blog posts, social media, videos, guest blogs/articles, and networking with other authors).
Chapter 8: Launch to Other Book Retailers (How to launch your book beyond Amazon Kindle so that it reaches audiences in over 50 countries).

This book also includes a free companion workbook that you can download. Each chapter has a fast track section if you’re up against a deadline.

Launching your book is easier than you think. Don't wait for someday. The faster you launch, the more royalties you will collect!
UNLEASH YOUR AUTHOR by downloading a sample or buying now.

109 pages, Kindle Edition

Published December 12, 2015

About the author

Courtney Kenney is an award-nominated author, book launch consultant, and dog mom. She's a student of productivity and an admitted to-do list junkie.

After 16 years as a corporate project manager, she caught the writing bug and published Creating Space to Thrive and other non-fiction books. She writes sci-fi novels under a pen name. She has coached dozens of authors and entrepreneurs to achieve greater success in their businesses, and her client book launches have included New York Times, Wall Street Journal, and USA Today bestsellers.

Courtney lives in Northern Illinois with her husband and her "shorty" Jack Russell terrier who runs the household.

Reviews

[Andy Dill · Rating 5 out of 5]

Courtney Kenney has written another great book for authors with Author Unleashed Simple Strategies For A Successful Book Launch. I am currently writing my first book and this book is exactly what I need. It teaches you all the steps you need to know in order to successfully launch your book. She takes you through a step-by-step process to get your book out without the trial and error and potential costly mistakes. This is a book I am happy to have. I know I will go back through it over and over while launching my own books. I am sure I would have made some terrible mistakes. Thank you Courtney for saving me from the costly, time-consuming, headache-causing errors that were in my future. Now I can comfortably get the job done in less time and with less expense. I recommend this book to anyone who has written a book, or preparing to write one. Buy this book. It will save you countless headaches, time and money. If you are preparing to write your book, make sure you get book one of her Author Unleashed series.