Больше, чем бизнес. Как преодолеть ограничения и построить великую компанию

by Jim Collins, Джим Коллинз, Уильям К. Лазьер

Книга, которую вы держите в руках, - это практическое руководство для построения великой компании. Эта книга о том, как превратить существующее предприятие в выдающуюся компанию, способную добиться значительных результатов, стать лидером отрасли и образцом для подражания. В доступной, лаконичной форме авторы излагают "квинтэссенцию успеха": как заложить основу будущего величия уже на ранней стадии развития бизнеса; как, сообразуясь с особенностями вашей компании и вашей личности, выработать эффективный стиль руководства, вдохновляющий подчиненных и способствующий инновациям; как решить ключевые стратегические проблемы, с которыми сталкивается любой развивающийся бизнес; как правильно разработать концепцию видения для вашей компании и превратить ее в адекватную стратегию и успешную тактику, шаг за шагом приближающую вас к вершинам бизнеса. Авторы приводят множество поучительных примеров из истории реальных компаний, ставших великими: Nike, Hewlett-Packard, Johnson & Johnson, Sony, Federal Express.

Книга будет интересна владельцам бизнеса, руководителям коммерческих и некоммерческих организаций, а также бизнес-тренерам и студентам, обучающимся по специальности "менеджмент". Эта книга - лауреат премии "Бизнес-книга" 2007 года в номинации "Бизнес-рецепты".

Genres: Business, Entrepreneurship, Management, Nonfiction, Leadership, Startup, Self Help

240 pages, Paperback

First published January 1, 1992

About the author

Librarian Note: There is more than one author in the GoodReads database with this name.

James C. Collins is an American researcher, author, speaker and consultant focused on the subject of business management and company sustainability and growth.

Reviews

[Andrew Montalenti · Rating 5 out of 5]

Though Jim Collins went on to write "Good to Great" for a much bigger audience, this book, a precursor, was written specifically for entrepreneurs scaling from a handful of employees to tens, or hundreds. The title of the book thus makes more sense as you complete it: "entrepreneurship" is about discovering a business model that survives harsh market realities, whereas "beyond entrepreneurship" is the creation of a lasting, sustainable company. This is the focus of the book: how to get beyond survival and toward sustainable growth. I read this book because Reed Hastings said it was one of his favorite business books, and when I completed the book, I felt the same way.

[Patricia · Rating 4 out of 5]

Although written in the early 90's, I believe the concepts provided are still relevant today. This book communicates very simply and easily how a business can turn into a great company, by focusing on 5 key areas; leadership, a company's vision, creating a strategy, being innovative & tactical excellence. I found this book didn't provide 'new' concepts but provided a deeper perspective on known concepts, which is rarely communicated within books.

[Mike Ncube · Rating 5 out of 5]

Another Jim Collins classic. I thoroughly enjoyed reading this book and I recommend it to any entrepreneur that’s looking to take their business to greater heights of excellence. I particularly like the assertion that leaders don’t fit any specific personality profile - some are quiet, some are charismatic, others are shy and so on.

[Nicole Hoesterey · Rating 3 out of 5]

Timeless concepts & practical advice for applying them, but the examples didn't age well

[Alexander Gil · Rating 5 out of 5]

Brilliant book that ever founder needs to read!

The mission, vision, purpose was hit home.

Phased diversification was great.
4 types of mission.
Greatness is the path.

Are all big take homes for me.

[jjjkkky · Rating 5 out of 5]

Great book

[TarasProkopyuk · Rating 4 out of 5]

Боялся, что данная книга будет во многом повторятся с более поздними книгами Джима Коллинза таких как "От хорошего к великому" и "Построенные навечно". Но не тут то было. И я рад, что ошибался.

Эта книга полностью отвечает своему названию. Как и другие книги Коллинза она очень богата множественными принципами построения поистине великого бизнеса и компаний лидеров рынка. В ней много ценного материала, идей, советов, примеров, решений, теории, аналитики и прочего полезного.

Кто хочет понять, что такое вершина эволюции для компании, как взобраться на свой Эверест и прочно на нём осесть - книга должна стать обязательной к прочтению с остальными вышеуказанными книгами автора.

[Trulydivyn · Rating 5 out of 5]

Jim is family, of course he gets 5 stars from me!!

[Brett Nocerini · Rating 4 out of 5]

Reed Hastings #1 rec for CEO's = first 2 chapters

[Vic Villegas · Rating 5 out of 5]

Found this book very valuable for my small team of new leaders trying to create a vision for the first time.

[Johan Liebert · Rating 5 out of 5]

I just finished reading Beyond Entrepreneurship (or BE as it’s often shortened), and honestly, it's one of those books that sticks with you—not because it’s full of groundbreaking buzzwords, but because it’s so clear and grounded.

Jim Collins (yes, the Good to Great guy) co-wrote this one with his mentor, Bill Lazier, before he became a household name in the business world. This book focuses less on big business theory and more on what it actually takes to build a company that lasts. It’s written with small to mid-sized business leaders in mind, but the lessons easily scale.

What I appreciated most is how it balances visionary thinking with practical leadership. It talks a lot about building a strong company culture, aligning your team with a shared purpose, and being brutally honest about your weaknesses. There’s a strong emphasis on values, discipline, and long-term thinking—not chasing the next flashy trend.

The updated edition (BE 2.0) also includes some new reflections from Jim Collins, which helps connect this book to the larger body of his work. If you’ve read Good to Great or Built to Last, this adds more depth and personal context.

It’s not a fast-paced, page-turning kind of book, but it’s full of insights you’ll want to underline and come back to. It feels more like having a long, thoughtful conversation with two wise mentors who genuinely want to help you lead better—not just manage more.

If you’re a founder, a CEO, or even just someone trying to lead well in any organization, Beyond Entrepreneurship is absolutely worth your time.

[Positicard · Rating 5 out of 5]

"Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company" is an exceptional guidebook for entrepreneurs and business leaders seeking to build long-lasting and successful organizations. Written by Jim Collins and William Lazier, this insightful book goes beyond conventional entrepreneurship literature by emphasizing the importance of creating enduring greatness rather than mere short-term success. With a blend of practical advice, real-world case studies, and profound insights, the authors provide a roadmap for transforming a business into an enduring great company. They delve into essential topics such as leadership, company culture, strategy, and disciplined execution, offering valuable strategies and actionable steps for achieving sustainable growth and long-term success. "Beyond Entrepreneurship" is an invaluable resource that inspires and equips entrepreneurs to build organizations that stand the test of time.

[Mary Oliver · Rating 5 out of 5]

This book is amazing. The authors also delve into the intricacies of strategic planning and execution. They provide practical frameworks that guide entrepreneurs in setting and achieving their goals. One of the key takeaways is the importance of adaptability; in an ever-changing business environment, the ability to pivot and respond to new challenges is vital. Collins and Lazier advocate for disciplined execution—an approach that combines strategic foresight with meticulous implementation. By focusing on both planning and execution, entrepreneurs can transform their visions into reality, ensuring that their organizations remain relevant and resilient. I like it and geometry dash lite which is awesome.

[Calvin Yuan · Rating 3 out of 5]

Lots of generic advice that can be found elsewhere. What’s unique about this book is that it has systems to articulate the key ingredients of talent, management and creativity.

It feels a bit like a textbook on entrepreneurship which I guess is what this book supposed to be about.

[Keidi Gene · Rating 5 out of 5]

Really super.

[Ilayda Genc · Rating 5 out of 5]

Important and interesting read!

[Reader]

Great job