Lean Management Explained

by Can Akdeniz

Are you running a marketing business or thinking of starting one?


You are starting your business from a small scale and have limited resources and are confused how to manage it all which restricted the amount of possessions?
No matter what of the two categories you come into, they key thing is that your concern is with lean marketing and that is what this book is all about.
Lean marketing is a strategic approach which is gaining popularity because of the positive results which it brings out. In order to flourish your marketing business without worrying about limited resources, lean marketing is what you need!


What you’ll learn in this


- What exactly, lean marketing is
- Eric Ries thoughts on lean marketing
- 5 stages of lean marketing funnel
- A list of lean marketing principles
- Why you should choose lean marketing
- How you can apply this strategy to your small business setup


Lastly, examples to prove that lean marketing is not a myth but is real
If you really wish to challenge your competitors in the market, you have no time to waste and no resource to fritter away.
Begin your journey of Lean Marketing from this comprehensive guide and learn everything you need to know about it and then apply it practically. Gear up and read on!

ebook

First published January 1, 2015

About the author

Can Akdeniz is entrepreneur, consultant and book author. He is regarded as one of the most inspiring business authors of our time. His books address an array of important business topics from general topics like productivity to more specific topics like the value of being seen as a "cool boss." In addition to running the acclaimed business blog businesshacker.co, Can has released numerous books that have collectively changed the way people think about business and achieving success.

Reviews

[Corporate Clarke · Rating 5 out of 5]

Straight to the point. No unnecessary anecdotes. Not inflated to 300 pages for no reason. Covers all the core principles of lean management