Visual Literacy: A Conceptual Approach to Solving Graphic Problems

by Richard Wilde

Now in a more affordable format for students, this stimulating hands-on course in creative thinking gets right down to specific design problems and offers viable solutions to them.

Nineteen challenging assignments and over one thousand pieces of solution art executed by the authors' students are presented. Each visual problem shows the actual assignment sheet given to the students and includes an analysis of the problem's underlying intent, addressing principles such as framal reference, negative-positive relationships, cropping techniques, and other important issues.

Genres: Design, Art, Nonfiction, Art Design, Education, Collections

192 pages, Hardcover

First published May 1, 1991

Reviews

[Cassidy · Rating 4 out of 5]

A fascinating look at a series of assignments for Graphics Students, exploring the intersection of shape, pattern and perception. Deconstructing them and remodelling them based on their fundamental principles of communication.

[Mehdi]

A ground-level course in basic design principles like rhythm, pattern, focal point, and contrast presented as assignments from a design class complete with creative thinking exercises and real solutions from the authors’ students. Solid advice and examples to help you walk before you can run. These practices are so fundamental, yet are so easily overlooked daily.

[Elizabeth · Rating 5 out of 5]

An excellent book for educators of graphic design and design students. The exercises are helpful and clearly explained, then followed are examples of student works showing the problems solved.

[Cyromancer Cyromancer · Rating 5 out of 5]

I like to book

[Stewart · Rating 5 out of 5]

I used this book back in the day to teach myself the basic building blocks of Graphic Design as I had no formal training in the subject. I was a trained illustrator.

25 years later the rules outlined still feel fresh and have lost none of their relevance. Many people who own a computer and a bit of software and who subsequently call themselves Designers could do a lot worse than pick up a copy of this.
Essential reading!

[Casey · Rating 5 out of 5]

Wonderful warmup exercises for a graphic designer. Really make you think (and think outside of the box). Fun, too! It also includes examples of the solutions that students in the authors' classes came up with.

[Donnie · Rating 2 out of 5]

lumayan buat referensi grafis mah....

[Matthew Herring · Rating 5 out of 5]

If you ever find yourself in the creative doldrums, pull this book out and give any exercise in this book a whirl. It is almost guranteed to jog the left side of your cerebrum.

[Farida Sunar Primastuti · Rating 3 out of 5]

Bahan materi kuliah DKV Dasar nih