A brand new edition of this popular bestselling book for existing and aspiring entrepreneurs
This is a guide book if you want to become an entrepreneur, or, if you are in the start-up phase. It tells you in easy, simple, 20 steps, what are the things you need to do from the time you think of the business idea to becoming market-ready.
It is a go-to book, like a dictionary. If you have just started a company, or thinking of starting a company, it answers some basic questions :
- Why should I be an entrepreneur? - Where will I get my business ideas from? - Why do I need a mentor and where will I find one? - How will I hire good teams when I don’t have the money to pay them market rates? - What is a business plan, why should I write it, how should I write it? - What are the different ways in which I can raise money for my business? - This book acts as a mentor, pointing the way each step of your exciting journey to becoming an entrepreneur.
Professor Nandini Vaidyanathan been a traveling teacher who, for the last five years, has been teaching entrepreneurship in several ivy-league business schools around the world. July this year she has mentored more than 2,000 startup entrepreneurs across domains and geographies, pro bono. She writes a monthly column for the Entrepreneur magazine..
Very nice initiative by the author, I am reading this book when our government being promoting new generation for entrepreneurship by giving subsidies as a startup. If you are thinking to be an entrepreneur or just started your firm than this book will be very helpful for you.
The writing style of the author is simple and easy, no difficult terminologies being used, especially I have read in other books of business. Step by step process being discussed by the author, details on how to find mentor, infrastructure for office and factory, how to hire team members, hidden cost of products, and types of company and how to apply for it, final product till export of goods etc being discussed, a good guideline is given by professor Nandini Vaidyanathan.
As I am an entrepreneur, after reading this book I came across many such points which I am going to implement in my firm. I loved to read on patent and its process, which I am going to use for my new product.
This is a good researched book on entrepreneur as author herself is a professor and having a good knowledge on it. I highly recommend this wonderful book for aspiring entrepreneurs, for MBA students and those who wants’ to jump in the ocean of business.
Only one suggestion to the author we need further details, links and good source of description on entrepreneur from your next book.
This book gives enthusiasm to start a new business or develop existing business, especially in India. There are no thumb rules stated but was evidently shown what to do or what not to.
Author also gave insight about her own institution CARMASUTRA, where they guide the budding entrepreneurs or traditional business owners to sustain and develop the business.
Nice book for those who want to be an entrepreneur.
This is the WORST Book I ever read. Tried to misguide and fool people who have never been into any business and plan to start one. Useless book. You will get much better material on the net by casual browsing.
A must read for all those who plan to become entrepreneurs in India. Written in a very simple and easy to understand manner. It seems as if the author is directly talking to you..