Introducing SEO: Your quick-start guide to effective SEO practices

by Aravind Shenoy, Anirudh Prabhu

Use this easy-to-digest brief introduction to leverage search engine optimization (SEO) - an imperative methodology used to improve the visibility of websites using different strategies and techniques.

Using a calculative and practical approach, this book teaches you the techniques, practical implementations, and concepts of SEO that will enable you to get to grips with the fundamental aspects of search engine optimization.

Introducing SEO jumpstarts your knowledge using an easy-to-follow approach - add it to your library today.

What You'll Learn
Incorporate effective SEO into your workflow


Use keywords, link building, and online social media marketing


Implement SEO-specific plans and strategies


Employ strategies that will result in better website visibility

Who This Book Is For
Beginners who want a quick, no-nonsense introduction to SEO. No prior experience or knowledge of SEO is required to understand the concepts in this book.

153 pages, Paperback

Published July 27, 2016

About the author

A Content Specialist by profession, Aravind Shenoy’s core interests are Web Design, Marketing, Content Writing, Content Development, and Business Analysis. A music buff - he loves listening to Alternative, Electronic, and Techno-industrial stuff. ATB, Massive Attack, The Prodigy, Chemical Brothers, Fatboy Slim, Darude, Fragma, Bomfunk MC's, and Jamiroquai rule his playlists. An engineering graduate from the Manipal Institute of Technology and author of several books, he feels “The most important thing is to be happy - it’s all that matters. After all, we are here for a good time, not a long time".

Reviews

[David · Rating 4 out of 5]

This book is a great overview of all of the central topics on this subject. Well not comprehensive it does a wonderful job of providing a novice a overview and a great jumping-off point to more in-depth research.

[Kausar Hamid Jawad · Rating 5 out of 5]

Although SEO trends have changed over the years, this book is still relevant. Because it is about the very basics of SEO. So, if someone wants to develop their basic knowledge about SEO, this book is highly recommend. I had a great time reading the book as it is very precise and insightful.

[Ben · Rating 4 out of 5]

This was a good book on SEO.

As someone who is an expert in SEO, this book would be great suited for someone new to SEO, as for me it did not particularly teach me too much.

I still think it would be great for learning.

Would recommend.

4.0/5

[M.J.]

New Year, New Course. Emz HAHAHA

Good for new SEO learners. Fundamental Concepts were explained with clarity, and the selected tools mentioned were useful (However, they need more in-depth reading and application on how to effectively use them).

[Abdelaziz SR · Rating 5 out of 5]

Useful beginners intro