Bob Costas is one of America's best-known baseball, and for that matter, sports broadcasters. He has called numerous World Series, All Star, and League Championship games His book, Fair Ball: A Fan's Case for Baseball offers up thought-provoking and holistic solutions to help restore and maintain competitive balance in Major League Baseball. The 2001 book has some parts which are dated, but many of Fair Play's points remain relevant today.
MLB players, the Players' Union, and baseball's owners are beginning early discussions on the next Collective Bargaining Agreement (CBA). As such,it is a good time to re-examine some of the more contentious labor-management issues. Costas' book gives us a perfect retro platform to do so.
The premise of Fair Ball is that the fans don't really care about the business side of baseball. Yet today, baseball discussions can sometimes be more about the revenue haves vs. the have nots than actual on-the-field play. MLB fans, from New York to Kansas City, want their teams to have the opportunity to compete consistently for the playoffs.
Costas' book, avoids the Polyanna-ish route, to make the point that some teams will make good use of this opportunity while others will squander it through bone-headed trades, bad management, or sheer bad luck. However, it is the opportunity for teams to consistently compete which lies at the heart of Fair Play.
Some of Costas' recommendations include:
--Revenue Sharing -- All teams should share 50% of their TV, Radio, Internet, and Ticket Sales revenue. This still allows successful teams to make more money, but flattens out the huge disparity in local revenues that exists today.
--Salary Cap and Floor - Tied to the revenue sharing and based on a formula, all MLB teams cannot spend beyond a certain point and must spend a minimum amount. The ceiling is two times the amount of the floor. The "luxury tax", baseball's current mechanism to enforce a semblance of salary equity is failing miserably in this area.
--SuperStar Salary Cap - Put a cap on the maximum amount you can pay any one player. This would allow all teams to theoretically compete for the premiere players.
--Tighter Salary Slotting for Younger Players -- Create specific floor and ceiling pay rates for players first coming into the league. Allow teams to "bank" some of their salary cap to lock up prospects according to need as long as they spend, on average across 5 years, withing the floor to ceiling range.
--International Draft -- include international players in a draft. Today, big-market teams are generally the only ones competing for the elite foreign players.
Readers might correctly point out that some small market teams have been able to compete, some even consistently so, for the playoffs. While this is true, there are many more small-market teams that don't compete at all and this has harmed the value of many of these franchises and thus, the game's overall value.
Others may believe that baseball is a business, should be subject to free market competition, and that Fair Play's recommendations smack of socialism. The belief that baseball exists in a free market is completely non-sensical. Baseball enjoys many restrictive covenants (e.g. territorial rights, centralized TV contracts) that limit competition. Each club's welfare is intrinsically tied to one another-a rising tide that lifts all boats, so to speak.
Because the book is somewhat dated, some of Costas' suggestions have already been implemented and others might not seem as urgent as they did several years ago. However, on balance, the book makes a number of important common-sense suggestions to improve the game without dramatically altering all that is good about our national pastime.
I am an unabashed Bob Costas fan. He has a wonderful ability to combine the history of the game into today's discussion. Some have even gone as far to suggest he would make a good Commissioner when Bud Selig's term comes to an end. While not likely, I would second that sentiment.
Books on Baseball Rating -- Triple (Would have been a home run had I read it when it was first written)
Costas has recently joined the MLB Network and can be heard calling games on the network's Thursday Night Baseball broadcasts. He also produces Studio 42 for the network. This program, which garnered an Emmy Nomination for Best Weekly Sports Show, takes a detailed looks at various historical games, teams, and situations. Studio 42 has featured Cal Ripken, Willie Mays, Richie "Dick" Allen, Bob Gibson and Tim McCarver, Ernie Harwell, Don Larsen and Yogi Berra, and MLB Umpires.