Jump Start Your Brain

by Doug Hall

A successful marketing manager and product inventor challenges conventional ways of thinking and reveals how to successfully market new ideas

Genres: Business, Nonfiction, Self Help, Personal Development, Brain

418 pages, Hardcover

First published January 1, 1995

Reviews

[Matt]

No rating. Not b/c it’s a bad book. It probably is pretty good. But it is no longer applicable to my life. I bought this book many years ago. I started to read it then didn’t. It stayed shelved for at least ten years. I picked it up and figured it’s the middle of the pandemic lockdown and... why the hell not!

I thumbed through it hoping to glean some insights that I could apply to my life as it is a non-fiction book that should help you come up with new ideas. Well it is tailored mostly for the corporate world. Recently retired it no linger applied. I got this when I was in a large organization and I guess it might have helped back then.

Bottom line: although it was not useful tome in my present situation, I am still glad I took the time to peruse it this last month... now I can clear it off my list and move it out of my house and life. It feels good to move on from something that has been hovering over my head and cluttering my mind for all these years.

[Howard · Rating 5 out of 5]

This review is for the audiobook, too bad I can no longer add books.
This guy is intense! He has some helpful activities to get you thinking about innovation. Not as advanced as Thinkertoys, but valuable in its own way. He thinks more about inventing a product or service to sell, as opposed to just inventing it. Pretty good material, although the music he uses is upbeat, but a little cheesy. Chapter 17 (the last chapter along with the Nightingale-Conant blurb is repeated once, but a little annoying, then the audiobook ends :-)

[Bruce · Rating 4 out of 5]

This is my go too book for creative inspiration.

[Ryan Ziegler · Rating 5 out of 5]

Really makes sense. Good story and application.

[Diamond · Rating 4 out of 5]

I actually wanted to give this book a 3.75. I loved it, but I knocked it down for a few reasons:

Most of the first act had to do with him explaining how he was going to help instead of getting to the point; about about 100+ pages.

All the programs didn't resonate, and I expected that. Tomorrow, I might hate the ones I liked today. Also some programs, were very very slight variations of previous programs. It almost came off as if he wasn't trying to prove his creativity by breaking it up so it seemed like he had more programs than he really did. This also made the book so much more lengthy than it needed to be.

Overall, I recommend the book if you're in a rut, but if you're like me and need to get straight to the point, I recommend starting a few pages before the second act.

[Jeanne Stumbaugh · Rating 4 out of 5]

Okay, I'm not really into motivational books as a whole, but this book is a little different.

For instance, it's a bit funny. At least, I chuckled a time or two when reading this book.

It has some good ideas for coming up with good solutions for problems you have. It had ideas which totally flew in the face of anything I'd been taught in my office classes, but I've put a couple of these ideas into practice and they've actually helped me come up with solutions for things I needed breakthroughs.

[Tara · Rating 1 out of 5]

One of the worst books on creativity I have read - or should I say half read as I was so bored I gave up. There was very little in the way of easily usable content and it seemed more of an ellaborated CV for the author

If you want good books on creavity look for Books by Michael Michalko or check out The Business Playground by Dave Stewart and Mark Simmons

[Brandon · Rating 4 out of 5]

A fun book on learning how to become more creative. I would suggest it to anyone trying to jump start their creative juices. I had the opportunity to be a guest on the author's radio show back East a few years ago. Lots of fun and a great group of folks.

[Tanya Black · Rating 2 out of 5]

Some good strategies but it didn't flow or read as well as some of the other books I've read. It's a bit to "wow" for the type of reading style I usually do. It seemed to try to be doing too much and didn't have a flowing structure.

[Daniel]

A successful marketing manager and product inventor who has served as a consultant for such companies as Proctor & Gamble, Pepsi-Co., and Walt Disney challenges conventional ways of thinking and reveals how to successfully market new ideas.

[David · Rating 4 out of 5]

Awesome, best marketing book I have ever read.

[Mary]

I really want to read this book, but in the first 32 pages Hall just talkes about how awesome he is. Maybe I would agree if he would just get to his points. He is currently failing my brain.

[Tamsyn · Rating 4 out of 5]

This looks like a great book, one I do want to finish. I simply "could" put it down so it will have to wait.

[Tricia Shiu · Rating 5 out of 5]

Doug has an infectious, loving nature and it show is the easy comforting tone of his books. If you are in need of a pep talk then you've hit the right place.

[Bahaa · Rating 4 out of 5]

absolutely awesome, i love the book and the idea of the book and the way the author wrote the book and what you learn from the book. just amazing