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What Would Ginger Rogers Do?

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In any dilemma, bookshop publicist Tosca asks herself what Ginger Rogers would do—but this may have life-altering consequences where new staff member wealthy Ethan James is concerned

Tosca Tonnino oversees author events at Carter &Co. a small, independent bookshop in a tourist town. Enjoying her independence, a lively social life, and seasonal love affairs, Tosca practices the worldly insouciance embodied by Ginger Rogers, that icon of 1930s cinema. In any social or romantic dilemma, Tosca asks herself: What would Ginger Rogers do? A new hire comes to the bookshop under mysterious circumstances. Ethan James is attractive, secretive, sometimes surly, occasionally witty, and fiercely competitive. Tosca finds him generally annoying until one snowy night  their romance blossoms. To Tosca’s humiliation, the next morning Ethan thanks her for a one night stand. When Tosca snags a terrific coup—a reading at the store by mega-bestselling author, Lucy Lamont—her glory is cut short. Ethan announces that his old school friend, the author of a bleak literary bestseller, wants to come on the same date, the idea of the two writers on the same stage is unthinkable. In this intolerable situation: What would Ginger Rogers do? Tosca’s response will alter the rest of her life.

288 pages, Kindle Edition

First published April 30, 2015

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Caitlin Raynes

3 books1 follower

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5 stars
18 (26%)
4 stars
20 (29%)
3 stars
17 (25%)
2 stars
10 (14%)
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2 (2%)
Displaying 1 - 6 of 6 reviews
Profile Image for David Crosby.
95 reviews4 followers
May 5, 2015
A delightful read. My first impression on finishing was that the synopsis hadn't told all, that there was so much more, but... no, it is all there but just hinted at. This is a second coming of age tale, a taking stock of a life that had already been through this reflection before. Lovely characters, even the baddies, and some delightful twists. Oh, and a first... chick-lit that had me reading too late into the night... I must know what happens next!

In compliance with FTC guidelines, I have to disclose that I received this book for free through Goodreads First Reads.
113 reviews1 follower
September 16, 2018
I feel mixed about this book. There were parts I enjoyed, and parts that jarred. I enjoyed the relationship between Tosca and Ethan - rather typical chic-lit fare. And the sense of place in the Pacific North West was good. But the whole ' What would Ginger Rogers do?' theme felt gimmicky and forced. Also, the rather random Tosca/Carmen storyline felt like it had been parachuted in from another book. It didn't add anything to the rest of the story and it concluded very quickly.

All in all, a promising story but could have been edited better.
Profile Image for Dramatica Darmody.
87 reviews
January 8, 2026
Such a great title for such a classless book.
None of the characters are even a little bit likable, nor relatable.
The name Tosca is not a pleasant name to have to hear over and over again, and the word "flinget" was just plain irritating.
I found the story mildly interesting, though the extended bits about the Toninno family were unnecessary and the last 4 chapters really drag on.
Some of the phrasing was a bit off to me, it seemed almost British.
And do NOT listen to the audiobook, the narrator doesn't know how to read. -_-
172 reviews
April 26, 2018
If u want a light, uncomplicated, well written book this is the one for you! Couldn’t put it down 😊
Profile Image for Tiina.
1,085 reviews
May 27, 2018
This book had an interesting set-up and the story developed nicely. The main character was not stupid, and I enjoyed learning what Ginger Rogers would have done in the various situations!
Profile Image for Dianne.
111 reviews3 followers
June 1, 2020
Sweet, summer escape-type read. Nicely written.
Displaying 1 - 6 of 6 reviews