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Beauty and Cosmetics 1550 to 1950

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The source of tremendous power and the focus of incredible devotion, throughout history notions of beauty have been integral to social life and culture. Each age has had its own standards: a gleaming white brow during the Renaissance, the black eyebrows considered charming in the early eighteenth century, and the thin lips thought desirable by Victorians. Beauty has ensured good marriages, enabled social mobility and offered fame and notoriety, and has led women – and some men – to remarkable lengths in cultivating it, from the dangerous quantities of lead applied by Elizabeth I, to the women of the 1940s and '50s, who employed face powder, lipstick and mascara to look their best during the privations of war and austerity, creating a chic appearance to which many still aspire.

133 pages, Kindle Edition

First published January 1, 2012

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About the author

Sarah Jane Downing

7 books4 followers

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5 stars
48 (27%)
4 stars
72 (41%)
3 stars
43 (24%)
2 stars
10 (5%)
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2 (1%)
Displaying 1 - 14 of 14 reviews
Profile Image for Elizzy B.
292 reviews41 followers
July 20, 2020
¡Qué maravilla de libro! Ya había leído uno sobre moda de la Regencia de la misma autora, y sabía que éste sería similar y ¡ninguna decepción! A través de 60 páginas llenas de datos, referencias e imágenes, cuenta la historia de la belleza femenina desde la baja Edad Media hasta los años 50 del siglo XX, presentando las modas en belleza principales en las mujeres de Occidente y Reino Unido en particular, con curiosidades, polémicas y un sin fin de pequeñas anécdotas, que fascinarán a las aficionadas a este tema, como yo.
Una manera de ver cómo la belleza, esa vanidad, esa esclavitud y esa liberación, ha evolucionado a lo largo de los siglos entre las mujeres.
Profile Image for Valerie.
195 reviews
August 12, 2019
An entertaining and interesting small book tracing the history of cosmetics. Knowing nothing about the subject, I found this to be a nice introductory book, which was easy and quick to read.
Profile Image for Jaykayrisque.
37 reviews
March 9, 2015
For wearing make-up, women have at times been reviled and condemned to hell, and at others, worshiped on pedestals as paragons of perfection. It's been the marital duty of wives to optimise their appearence to gratify their husbands; of spouses and sweethearts to boost the morale of their menfolk away in times of war. And sometimes women have rebelliously used the same means to assert their own independence in the face of a disapproving male establishment. On the way there have been high costs. The use of preparations of white lead powder, to damaging, debilitating and even tragic effect went on for nearly two centuries, while social imperatives induced blindness to seemingly obvious harm.

This book is a beautifully presented overview, in the manner of an art history. There are plenty of relevant and fascinating illustrations, and the author always makes her point clearly, including details which capture the feel of the period, and expressing herself in ways which are wry, poetic and sometimes poignant. There are lots of quotes and references, but the academic aspect to the text gives it depth without detracting from entertainment value.

Just one criticism. If you've been needing reading glasses for a while, the physical scale of this lovely little book will send you to the opticians!

Profile Image for Orianna.
1 review4 followers
January 15, 2013
Very informative although not what I thought it was going to be.
Profile Image for Matilda.
204 reviews31 followers
March 15, 2018
The drawback on studying civilisation and reading research papers is that when you read "non professional" history books in your downtime, it can be a bit underwhelming. I have loved Downing's other books about fashion and sadly I found this one way too shallow on the research front. Shortcuts are made, and if I learned numerous interesting titbits about makeup and beauty, I couldn't enjoy it to the fullest seeing her perfunctory analysis of some events.
Profile Image for Liselotte.
1,208 reviews13 followers
June 4, 2018
Shire Library is a great way to introduce yourself to several subjects.
On the subject of makeup, this is one of the best books I've read thus far, and I've read A LOT. Cosmetics and beauty are my favourite subjects to read about, so I own and have read quite a few books about it, and this book has been the most in-depth by far. I pride myself in knowing quite a bit about it, and this book thought me a few things I didn't know before!

If you are on the hunt for a book about makeup and beauty, this is definitely one of the best, and considering it's under a 100 pages, that makes it even better! ;)
Profile Image for Rachel McNeil.
47 reviews3 followers
August 13, 2018
I thought this was amazing! It was astonishing to see the evolution of make up. I couldn’t believe how many brands we know and love today were around in the 1900’s. The first mascara by Maybelline blew my mind. Get this book, you won’t regret it.
Profile Image for Ilaria Fevola.
177 reviews10 followers
October 2, 2020
Good quick guide about history of beauty and make up. Recommended if you're new to the topic and want to have an overview from really back in time.
Profile Image for Ashley.
5 reviews1 follower
March 29, 2023
One of my favourite beauty related books. I go back to it often, to re-read parts of it. Very interesting and detailed, I enjoy the historical element of it greatly as well.
138 reviews1 follower
October 18, 2015
These Shire Publication books are great. This one fits in 400 years of beauty and cosmetics in 63 pages with some lovely illustrations and cosmetic ads from early 20th century. There is a lot in this book and a bibliography should you want to read more on the subject (which I now do). Whatever your passion, there will be a Shire book by a fellow enthusiast. I am off to buy the book on old post boxes now. Shh, don't tell anyone.....
Displaying 1 - 14 of 14 reviews

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