Dragonfly Effect Workbook BW: The Power of Stories

by Andrew Smith, Barbara McCarthy, Jennifer Aaker

A companion to the award winning Dragonfly Effect, the Dragonfly Effect Workbook, reveals how everyday people achieve unprecedented results through harnessing the incredible power of social media. This workbook will help you further explore and understand how to tap into social media using psychological insights to achieve a single, concrete goal. Here you'll explore thought-provoking exercises to achieve both social good and customer loyalty by leveraging the power of design thinking with practical strategies. The Dragonfly Effect workbook proves that you don't need money or power to inspire seismic change.

64 pages, Paperback

First published April 15, 2013

About the author

Librarian Note: There is more than one author in the GoodReads database with this name. See this thread for more information.

Andrew^Smith

others:
Andrew2^Smith : Fiction, Young Adult
Andrew3^Smith : GR Author Historical Fiction, Literature
Andrew4^Smith : wrote Dr Who
Andrew5^Smith : Scottish surgeon, explorer, ethnologist and zoologist (1797-1872)
Andrew6^Smith : GR Author, Fiction & Nonfiction
Andrew7^Smith : Literature & Fiction, Horror, Gothic
Andrew8^Smith : Philosophy
Andrew9^Smith : GR Author, Fiction
Andrew10^Smith : GR Author, Fiction
Andrew11^Smith : Children's book illustrator
Andrew12^Smith: GR Author
Andrew13^Smith: Sports
Andrew14^Smith: IT
Andrew15^Smith: South Africa, Zoology
Andrew16^Smith: Veterinary, Canada
Andrew17^Smith: Cities
Andrew18^Smith: Business
Andrew19^Smith: Comics
Andrew20^Smith: Stroke
Andrew21^Smith: GR Author, Children's books
Andrew22^Smith: "Haunted historian" (NZ)

Reviews

[Sohini · Rating 4 out of 5]

It's a really good book for someone looking to start their non profit journey on social media. The examples given in the book were my most favourite part and they were what kept me going through the book.